{"id":540040,"date":"2023-02-01T06:18:52","date_gmt":"2023-02-01T05:18:52","guid":{"rendered":""},"modified":"2023-02-01T06:18:53","modified_gmt":"2023-02-01T05:18:53","slug":"zakaj-je-teslino-znizanje-cen-popolnoma-pretreslo-celotno-avtomobilsko-industrijo","status":"publish","type":"post","link":"https:\/\/citymagazine.si\/de\/warum-die-preissenkung-von-tesla-die-gesamte-automobilindustrie-vollig-erschutterte\/","title":{"rendered":"Warum hat die Preissenkung von Tesla die gesamte Autoindustrie komplett ersch\u00fcttert?"},"content":{"rendered":"<div class=\"content-mb-30\"><p style=\"font-weight: 700;text-transform: uppercase; font-size: 18px;\">Teslas j\u00fcngste Reihe von Preissenkungen hat Schockwellen durch die Autoindustrie geschickt. Die guten Margen des Unternehmens erlaubten unerwartete Preissenkungen. Andere Hersteller folgen mit unerwarteten Rabatten und Aktionen. <\/p><\/div><div class=\"block-da-1 block-da block-da-post_middle_content clearfix content-mb-30\"><div class=\"add-space-b1\"><div class=\"iAdserver\" data-iadserver-zone=\"1742\" data-no-translation><script async>_ipromNS(\"zone\",1742)<\/script><\/div><\/div><\/div><p>Teslas j\u00fcngste Reihe von Preissenkungen hatte erhebliche Auswirkungen auf die Autoindustrie. Die beeindruckenden Margen des Unternehmens erm\u00f6glichten es ihm, die Preise erheblich und unerwartet zu senken. Startpreis <a href=\"https:\/\/www.tesla.com\/sl_SI\/modely\/design#overview\" target=\"_blank\" rel=\"noopener\"><strong>Tesla Y-Leistung<\/strong><\/a> zum Beispiel fiel es von 65.990 $ auf <strong>52.990 $<\/strong> und qualifiziert sich jetzt daf\u00fcr<strong> 7.500 US-Bundessteuergutschriften<\/strong> f\u00fcr Elektrofahrzeuge. Dieser Schritt hat nicht nur die Konkurrenz aufger\u00fcttelt, sondern auch das Interesse an Elektrofahrzeugen im Allgemeinen stark steigen lassen. Gleichzeitig ersch\u00fctterte er den Gebrauchtwagenmarkt gewaltig.<\/p>\n<p>Die Nachfrage nach Tesla-Fahrzeugen wird voraussichtlich gut und wie erwartet im Jahr 2022 mit langen Warteschlangen f\u00fcr die Lieferung sein. Allerdings hat Tesla die Produktionsziele und -mengen verfehlt und gleichzeitig ein Wachstum von 50 % von 2021 auf 2022 geplant. Auch deshalb entschied sich Elon Musk f\u00fcr einen dieser ber\u00fchmten Schachz\u00fcge, die die B\u00f6rsenindizes zum Wanken bringen. Tesla hat daher eine deutliche Preissenkung f\u00fcr alle seine Autos in den USA und anderen L\u00e4ndern auf der ganzen Welt angek\u00fcndigt. Das Ergebnis sind Gewinne, aber gleichzeitig ein Umsatzsprung und das Wachstum ihrer Anteile.<br \/>\n<figure id=\"attachment_540061\" aria-describedby=\"caption-attachment-540061\" style=\"width: 770px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/citymagazine.si\/de\/warum-die-preissenkung-von-tesla-die-gesamte-automobilindustrie-vollig-erschutterte\/0x0-roadster_11\/\" rel=\"attachment wp-att-540061\"><img decoding=\"async\" data-attachment-id=\"540061\" data-permalink=\"https:\/\/citymagazine.si\/de\/warum-die-preissenkung-von-tesla-die-gesamte-automobilindustrie-vollig-erschutterte\/0x0-roadster_11\/\" data-orig-file=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11.jpg\" data-orig-size=\"4000,2667\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"0x0-Roadster_11\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Foto: Tesla &lt;\/p&gt;\" data-medium-file=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-660x440.jpg\" data-large-file=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-900x600.jpg\" src=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-770x513.jpg\" alt=\"\" width=\"770\" height=\"513\" class=\"size-zeen-770-full wp-image-540061\" srcset=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-770x513.jpg 770w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-660x440.jpg 660w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-900x600.jpg 900w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-1536x1024.jpg 1536w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-2048x1366.jpg 2048w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-18x12.jpg 18w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-360x240.jpg 360w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-500x333.jpg 500w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-1155x770.jpg 1155w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-370x247.jpg 370w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-293x195.jpg 293w, https:\/\/citymagazine.si\/wp-content\/uploads\/2023\/01\/0x0-Roadster_11-1400x933.jpg 1400w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/a><figcaption id=\"caption-attachment-540061\" class=\"wp-caption-text\">Foto: Tesla<\/figcaption><\/figure>\nAndere Autohersteller, insbesondere solche, die nicht \u00fcber viele Elektrofahrzeuge verf\u00fcgen, haben M\u00fche, mit der Konkurrenz Schritt zu halten. Der Analyst der Bank of America, John Murphy, erkl\u00e4rt: \u201eDie Hersteller sind noch nicht in der Lage, Elektrofahrzeuge mit den hohen Margen zu produzieren, die Tesla kann, daher m\u00fcssen sie ihre Preise m\u00f6glicherweise stark senken, um weitere Verk\u00e4ufe anzukurbeln.\u201c Ein GM-Sprecher erkl\u00e4rte k\u00fcrzlich, dass das Unternehmen zwar die Preis\u00e4nderungen von Tesla genau beobachte, dies aber derzeit keine Auswirkungen auf den Hersteller habe.<\/p>\n<p>J\u00fcngsten Berichten zufolge werden Tesla-Verk\u00e4ufe laut Untersuchungen von Motor Intelligence im Jahr 2022 etwa 65 Prozent aller Verk\u00e4ufe von Elektrofahrzeugen in den USA ausmachen. Dies zu einer Zeit, als die Preise f\u00fcr neue Tesla-Fahrzeuge historisch hoch und die Wartezeiten typischerweise lang waren. W\u00e4hrenddessen lag der Absatz von Elektrofahrzeugen bei Ford bei knapp 8 Prozent und bei GM bei nur 3,5 Prozent. Der Rest wird von europ\u00e4ischen und koreanischen Herstellern vertreten.<\/p>\n<p>Die Preissenkung wirkt sich auch auf den Wiederverkaufswert der Tesla-Fahrzeuge aus. Vor nicht allzu langer Zeit zahlten einige Leute mehr f\u00fcr gebrauchte Tesla-Fahrzeuge als f\u00fcr neue Versionen, weil die Nachfrage so gro\u00df war. Als das Unternehmen die Preise senkte, wurden gebrauchte Versionen noch online gelistet und kosteten viel mehr als neue Elektrofahrzeuge, aber das \u00e4ndert sich schnell. Gebrauchte Tesla-Preise st\u00fcrzen ab, Gebrauchtwagenh\u00e4ndler verlieren Geld und andere Preise f\u00fcr gebrauchte Elektrofahrzeuge beginnen nachzuziehen. Schneeball-Effekt.<\/p><p><div class=\"block-da-1 block-da block-da-post_middle_content da-style-1 clearfix\"><div class=\"add-space-b2\"><div class=\"iAdserver\" data-iadserver-zone=\"1744\" data-no-translation><script async>_ipromNS(\"zone\",1744)<\/script><\/div><\/div><\/div><\/p>\n<p>Da immer mehr Menschen auf die Preissenkungen von Tesla aufmerksam werden und versuchen, die Aktion abzufangen. Dies d\u00fcrfte auch das Interesse an Elektrofahrzeugen, auch anderer Hersteller, wecken. Edmunds Media sagte, dass die Zahl der Menschen, die nach Elektroautos suchen, nach den j\u00fcngsten Preissenkungen von Tesla gestiegen sei. Das Modell Y war das am zweith\u00e4ufigsten gesuchte Fahrzeug auf der Edmunds-Website und wurde kurz vor der Preissenkung auf Platz 70 eingestuft.<\/p><p><div class=\"inline-post clearfix\"><div class=\"see-also byline\">Siehe auch<\/div><div id=\"block-wrap-44163\" class=\"block-wrap-native block-wrap block-wrap-23 block-css-44163 block-wrap-classic columns__m--1 elements-design-1 block-ani block-skin-0 tipi-box block-wrap-thumbnail ppl-m-1 clearfix\" data-id=\"44163\" data-base=\"0\"><div class=\"tipi-row-inner-style clearfix\"><div class=\"tipi-row-inner-box contents sticky--wrap\"><div class=\"block block-23 clearfix\"><article class=\"tipi-xs-12 clearfix with-fi ani-base tipi-xs-typo split-1 split-design-1 loop-0 preview-thumbnail preview-23 elements-design-1 post-656656 post type-post status-publish format-standard has-post-thumbnail hentry category-avtomobili tag-kupe tag-skoda tag-sportni-avto current-post-id-656656 ads-enabled\" style=\"--animation-order:0\"><div class=\"preview-mini-wrap clearfix\"><div class=\"mask\"><a href=\"https:\/\/citymagazine.si\/de\/skoda-110-r-concept-ein-elektrisches-traumcoupe-das-nie-auf-die-strase-kommen-wird\/\" class=\"mask-img\"><img decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2025\/09\/skoda-110-r-concept-official-rendering-4-100x100.webp\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"\u0160koda 110 R\" srcset=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2025\/09\/skoda-110-r-concept-official-rendering-4-100x100.webp 100w, https:\/\/citymagazine.si\/wp-content\/uploads\/2025\/09\/skoda-110-r-concept-official-rendering-4-293x293.webp 293w, https:\/\/citymagazine.si\/wp-content\/uploads\/2025\/09\/skoda-110-r-concept-official-rendering-4-390x390.webp 390w, https:\/\/citymagazine.si\/wp-content\/uploads\/2025\/09\/skoda-110-r-concept-official-rendering-4-585x585.webp 585w, https:\/\/citymagazine.si\/wp-content\/uploads\/2025\/09\/skoda-110-r-concept-official-rendering-4-900x900.webp 900w\" sizes=\"(max-width: 100px) 100vw, 100px\" data-attachment-id=\"656661\" data-permalink=\"https:\/\/citymagazine.si\/de\/skoda-110-r-concept-ein-elektrisches-traumcoupe-das-nie-auf-die-strase-kommen-wird\/skoda-110-r-concept-official-rendering-4\/\" data-orig-file=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2025\/09\/skoda-110-r-concept-official-rendering-4.webp\" data-orig-size=\"1920,1080\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"skoda-110-r-concept-official-rendering (4)\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Foto: \u0160koda&lt;\/p&gt;\" data-medium-file=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2025\/09\/skoda-110-r-concept-official-rendering-4-660x371.webp\" data-large-file=\"https:\/\/citymagazine.si\/wp-content\/uploads\/2025\/09\/skoda-110-r-concept-official-rendering-4-1000x563.webp\" data-no-translation=\"\" \/><\/a><\/div><div class=\"meta\"><div class=\"byline byline-2 byline-cats-design-1\"><div class=\"byline-part cats\"><a href=\"https:\/\/citymagazine.si\/de\/category\/mobilitat\/avtomobili\/\" class=\"cat\">Autos<\/a><\/div><\/div><div class=\"title-wrap\"><h3 class=\"title\"><a href=\"https:\/\/citymagazine.si\/de\/skoda-110-r-concept-ein-elektrisches-traumcoupe-das-nie-auf-die-strase-kommen-wird\/\">\u0160koda 110 R Concept: Ein elektrisches Traumcoup\u00e9, das nie auf die Stra\u00dfe kommt<\/a><\/h3><\/div><\/div><\/div><\/article><\/div><\/div><\/div><\/div><\/div><\/p>\n<p>Man darf gespannt sein, wie die Konkurrenz reagiert und wie lange Tesla seine Fahrzeuge noch zu reduzierten Preisen anbietet. Wenn Konkurrenten ihre Preise senken, k\u00f6nnte dies Tesla dazu ermutigen, die Preise auf diesem Niveau zu halten. Tesla hat einen weiteren Trumpf im \u00c4rmel. Die meisten seiner Autos k\u00f6nnen alle autonomen Fahrfunktionen aus der Ferne aktivieren. Angesichts der j\u00fcngsten Rabatte scheint dies Teslas gr\u00f6\u00dfter Vorteil zu sein. Elon Musk kann immer noch den \u201eUpdate\u201c-Button ausl\u00f6sen, wenn sich Konkurrenten n\u00e4hern. Und darin ist Tesla besser als alle anderen.<\/p>\n<p>&nbsp;<\/p>\n<p><div class=\"info-box\">\n\t\t\t\t\t\t\t\t<div class=\"info-box-title\">Mehr Informationen<\/div><p><a href=\"http:\/\/tesla.com\" target=\"_blank\" rel=\"noopener\">tesla.com\u00a0<\/a><br \/>\n<strong>Quelle:<\/strong> Zimmerei<\/p>\n<\/div><\/p>","protected":false},"excerpt":{"rendered":"<p>Teslas j\u00fcngste Reihe von Preissenkungen hat Schockwellen durch die Autoindustrie geschickt. Die guten Margen des Unternehmens erlaubten unerwartete Preissenkungen. Andere Hersteller folgen mit unerwarteten Rabatten und Aktionen. <\/p>","protected":false},"author":3,"featured_media":540064,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"footnotes":""},"categories":[15192],"tags":[792,2215],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.0 (Yoast SEO v22.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Zakaj je Teslino zni\u017eanje cen popolnoma pretreslo celotno avtomobilsko industrijo? | City Magazine<\/title>\n<meta name=\"description\" content=\"Teslino nedavno zni\u017eanje cen za celotno linijo je pretreslo avtomobilsko industrijo. Dobre mar\u017ee podjetja so omogo\u010dile nepri\u010dakovano zni\u017eanje cen. 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