Super Bowl ads have a special power because they have a huge audience reach of over a hundred million. The price of the 30-second ad, which will be broadcast during the 49th Super Bowl, is therefore set by NBC this year at a dizzyingly high 4.5 million US dollars. Fox earned half a million less for them last year (7% growth). That is why the best and most expensive ads are created for it, since the reach of one Super Bowl ad is said to be equal to the reach of 250 daily ads.
Super Bowl ads are Trademark of the American Football League finals, so the outcome of the game is far from the only result that counts. It is true that the eyes of the majority are focused on what is happening on the pitch and at that moment only the numbers on the scoreboard are important, but after the match the advertisers are mainly interested in the number of how many people watched a spectacle and what online networks say about ads. The stakes and the risk, and the resulting expectations, are enormous. That's why, like the teams, Super Bowl advertisers give their best because these days American Football Finals a large part of the audience does not watch so much for the football, but mainly for the "supporting program". And since we've already covered the most memorable musical performances, now it's time to be a day before the finale February 1st we're closing in on the best Super Bowl ads of all time.
10. Carl's Jr., Paris Hilton, 2005
9. Dodge Ram, "Farmer", 2013
8. Budweiser, "Puppy Love", 2014
7. Monster.com, "When I Grow Up", 1999
6. Chrysler, "It's Halftime in America", 2012
5. Snickers, "You're Not You When You're Hungry", 2010
4. Budweiser, “Bud-weis-er”, 1995
READ MORE: Super Bowl 2015: American football & advertising spectacle
3. Pepsi, Cindy Crawford, 1992
2. Budweiser, “Football”, 1996
1. Apple, “1984”, 1984
