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adidas ZX 2K Pure – lifestyle sneakers in which even Slovenian influencers stand out

Photo: Adidas
SponsoredAdidas

This spring, adidas introduced a new version of the ZX 2K Pure sneaker. It is a shoe that is created for everyone who loves unconventionality, embraces difference and simply wants to stand out. The interweaving of science and experimentation has created the most technologically and stylistically perfect slipper that brings incredible comfort.

To the family adidas originals a new model has joined ZX, which has been inspiring with innovation, unconventional colors and design since 1984. At first glance, the latest update of the iconic line seems to combine completely different design elements, but together with aesthetic details, it creates a silhouette that tells us to forget logic and put feeling first.

Photo: Lipar Design Photography

In a slipper ZX 2K Pure the most advanced elements of running technology and modern aesthetics are used, which attracts attention on the fashion streets. The eye-catching mesh upper is completed with welded layers for added protection on the toe area, and is finished off with an interlocking lacing system and adidas' iconic three stripe detailing. In the sole we find Boost™ technology, which brings superior compressibility, and on the heel there is a special TPU protection that provides additional support to the ankle.

Photo: Lipar Design Photography

Because adidas experts leave nothing to chance, they invested many hours in the development of the shoe and named the set of technological innovations ZXience. Many well-known Slovenian faces, such as singers, also joined ZXience as part of the activation on social networks Žan Serčič and Nika Krmec, a hip-hopper Nips and online influencers Žiga Kukovič and Noka Žujo, and the technological perfection of the shoe was also tested by well-known Slovenian gamers Jack on the Box, Vortex and Pero Matić. Through a series of experiments, they realized that behind the design of the perfect slipper lies a lot of testing, compressing and stretching materials and combining different colors.

The ZX 2K Pure slipper is available in attractive color combinations such as grey-pink-beige, grey-orange-white, black-white-orange and many others. You can choose your slippers in adidas shops and in shops Buzz and The Athlete's Foot around Slovenia.

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