The Ski Jumping World Cup (FIS) is one of the most massive and recognizable sports events in Slovenia. However, the increased traffic it generates each year puts a strain on the environment that is often overlooked. In cooperation with Planica, Mastercard has designed the SharePlanica.si car-sharing platform in the framework of the SharePlanica.si project in order to reduce the amount of CO2 emissions in personal transport. In addition, Mastercard will restore forests with the Priceless Planet Coalition project to further reduce the CO2 emissions of participants' personal transportation.