The latest campaign of the French brand Chloe for the spring/summer 2014 collection carries a touch of summer freedom, romantic tenderness and glowing bohemian playfulness.
Scenes in the evening sun of grassy fields basking in the sun depict the dreamy indifference of the top model Julie Stegner and singers Lou Doillon. To the creative duo of many outstanding fashion campaigns, Inez van Lamswerde and Vinoodh Matadin, thus succeeding in the easy placement of chic summer dresses with bold textures, breathable knitwear in playful tones and oversized pastel sunglasses in the nature of childish whimsy and subtle seduction.