TikTok has become a platform where beauty and trends live in perfect symbiosis - with dramatic transformations, stunning shots and products that deliver instant results. And which of them have achieved "must-have" status faster than online stores sell out? Let's see which are the best beauty products of 2025!
Beauty
Lemongrass for ticks?! We don't need a lab to make our walk in the woods easier. All we need is lemongrass, a little alcohol and a spray bottle. The result is a summery scented spray that you spray on your clothes before a trip and refresh them when the smell has worn off. No magic, just good taste and a healthy dose of reality.
Collagen is like the silent architect of your skin – it keeps the “supporting pillars” firm, elastic and flexible. But after the age of 25, it slowly starts to take a longer vacation. The result? Fine lines, lost radiance and skin that no longer holds itself as upright as you would like. At this point, the cosmetic industry will of course offer serums with prices that would at least allow you to afford a weekend at the seaside. But there is also another, more romantic and at the same time rational way – homemade, natural and affordable collagen boosters.
If we told you that there was an oil that could smooth wrinkles, lighten dark circles, fade dark spots, and at the same time restore that natural glow to your skin, you would probably think that it was just another expensive miracle cream with hard-to-pronounce ingredients. No, this oil is called Vitamin E and you can buy it at almost any pharmacy or even grocery store. Cheaper than a restaurant meal, but with an effect that everyone will notice - from the mirror to your grandmother, who will want the recipe.
In a flood of beauty products that promise miracles but often deliver only an empty wallet and a tight face, we are going back to basics – to nature, which needs neither marketing campaigns nor catchy slogans. One of the most simple yet effective ingredients, found both in grandma’s herb garden and on the Instagram profile with the tag #cleanbeauty, is aloe vera. With its cooling, regenerative and moisturizing properties, this miracle plant acts as a natural skin balm – with no side effects, except for the possible slight addiction to soft skin. It’s time for a homemade facial cleanser!
Why do all nail colors look the same when fall arrives? This year, the rule will be broken. Instead of the established seasonal tones, a wave of shades is coming that will challenge the belief that fall manicures can only be safe and predictable. Are you ready for a change that will be noticeable at first glance? Nail colors for fall 2025!
The fall 2025 hair color that combines the warmth of brown with the sophisticated depth of smoky tones will be in the spotlight – Smoked Suede Brunette. This elegant blend will make any hairstyle look like it came from the hands of the best colorists, regardless of whether you swear by soft curls, smooth lines or a relaxed “messy” look. Subtle yet expressive – this is the color that will mark the season.
Get comfortable, grab your gua sha stone, and forget about the “instant lifting” promises. This article takes you through a realistic, science-backed routine: how, when, and for whom gua sha makes sense to make your skin look more rested, your complexion more even, and your jawline less tight. So - a weekly gua sha plan!
Skinimalism 2025 has one rule: at night, let your cosmetics do more than you do. If your skin is tight, flaky, or yearning for a glow, try these five recipes for natural night creams from your bathroom cabinet – with Vaseline, aloe, and coconut oil. Mix in a minute, rebuild your barrier overnight, and wake up soft as a cloud in the morning. Recipes for natural night cream.
If you've ever found yourself eagerly applying another coat of mascara in front of the mirror in the morning – hoping to finally get those TikTok-filtered lashes – then you know how hard it is to achieve that perfect flutter. The truth is, mascara can do a lot, but it doesn't work miracles. That's why eyelash growth serums have become the beauty power move of recent years – and in 2025, the range is more diverse than Asian street food stalls. We reveal - the best eyelash growth serums!
Wondering why your face powder just disappears in the summer? How to prevent it from smudging in the middle of the day?
If you thought the only way to look lifted, rested, and youthful was to visit a dermatologist or plastic surgeon, think again. In 2025, a facelift has become more accessible than ever—not because of a scalpel, but because of a trendy makeup technique that's breaking TikTok views records and changing the morning routines of women around the world. Get to know facelift makeup too!