Pepsi isn't just something you drink when you have a burger. For watch enthusiasts, it's the red-and-blue bezel that lived in the wild for decades as an unofficial nickname for watches until Seiko said, "Let's get this straight." And so we have an official collaboration with PepsiCo - two Seiko 5 Sports models, the SRPL99 and SSK047, both limited to 7,000 pieces and both ready to pack your wrist wardrobe in September.
Wearable devices
The new Apple Watch Ultra 3 is expected to feature a nearly two-inch display, 5G RedCap, and possibly Apple's first blood pressure monitor... and?! Read more
Seiko and Datsun made history in 1971 by winning the brutal East African Safari Rally. Together, they have now revived this shared heritage with three limited edition Speedtimer watches – three different price points, all equally appreciative of the sporty and nostalgic soul.
With the U-Boat Profondo 10,000 MT model, Italian microbrand U-Boat has entered waters previously dominated by Rolex and Omega – while maintaining a price that doesn't require selling a kidney.
Casio outdoes itself this time. The Casio G-Shock MRG-B5000HT features a hand-forged case using the traditional Japanese tsuiki method, DAT55G titanium, DLC coating, Tough Solar, Multi-Band 6, Bluetooth and sapphire crystal. Only 500 pieces worldwide. The official price in Europe will be around €7,300–7,500.
Porsche Design presents an exclusive revival of the iconic Porsche Design Chronograph 1 from 1975, this time made of uncoated titanium in a limited edition of just 350 pieces. The new version features a modern COSC-certified movement, flyback function, minimalist design and, for the first time, is available without the condition of purchasing a Porsche vehicle.
Nothing has proven with the new Nothing CMF Watch 3 Pro that a smartwatch for less than 100 $/€ can impress even the most demanding users. With performance that usually belongs to much more expensive models, get ready to rethink the price points in the smartwatch market.
Swiss Breitling and Norwegian shooting machine Erling Haaland have joined forces on a limited edition Chronomat collection with meteorite dials. The two publicly available models – the Chronomat Automatic GMT 40 and Chronomat B01 42 – are limited to 500 and 250 pieces respectively, made of stainless steel with a platinum bezel and 18-carat red gold, and powered by the certified Calibre 32 and Manufacture Calibre 01 movements. Let’s take a look – the Breitling Chronomat B01 42 “Erling Haaland”.
The Apple Watch Ultra 3, which is expected to be unveiled after a two-year hiatus, is generating a lot of interest among tech enthusiasts. According to reliable sources, the third-generation Ultra watch is expected to bring a thinner titanium case, an even larger and brighter display, a more powerful processor, and new features such as 5G connectivity, satellite messaging, and even blood pressure detection. Below, we summarize the latest rumors and expectations regarding the design, hardware, sensors, software (watchOS 11), and the release date and price of the upcoming Apple Watch Ultra 3.
Mido has captured the magic of the 70s with the launch of the new Ocean Star Worldtimer – with a black and red checkered bezel, a classic 24-hour GMT bezel and a 40.5 mm steel case. Inside beats the precise Caliber 80 with a Nivachron spring and an impressive 80 hours of power reserve. It is a charming combination of nostalgic looks and useful modern functionality.
For the first time in history, Omega adds high-visibility orange accents to its iconic Omega Seamaster Diver 300M. The fresh design is not only an aesthetic choice, but also enhances legibility underwater. The model retains the popular 42 mm case, the Co-Axial Master Chronometer caliber 8806 and two attractive strap options: a stylish steel mesh or a summery orange rubber strap.
An extra-darkened version of the popular 37 .02 model delivers a full dose of Zen-minimalism, with a playful tropical twist – and, believe me, it'll sell out before you can even say "Monolith."











