In the fall of 2025, the most technologically advanced Apple watch ever – Apple Watch Series 11 – is coming - with blood pressure measurement, artificial intelligence, and still too weak a battery.
Wearable devices
Just when you think you've seen it all in the world of luxury watches, Ulysse Nardin comes along and presents a watch that weighs less than many desserts. The Ulysse Nardin Diver AIR breaks all records at a mere 52 grams — and without sacrificing robustness, aesthetics or prestige.
With the new edition of the Rolex Perpetual 1908 (2026) model, Rolex is not only looking to the future, but above all looking back – to the golden age of watchmaking, when a watch was still a statement, not just a gadget.
Three years after its launch, Tudor has heard the calls of enthusiasts and finally dressed the Tudor Black Bay Pro in a dazzling white opal dial. The result? A perfect blend of arctic elegance and functional robustness.
Casio has teamed up with Chinese outdoor brand The Free Spirits to launch the limited edition Casio Pro Trek PRW-6900TFS, which brings camping gear in addition to durable straps and sensors for adventurers. The newcomer in a gray and orange color scheme is aimed at modern explorers - with a taste for design and technology.
The new Rolex Land-Dweller collection is more than just a visual revival of the past. It is the biggest shift in Rolex development in decades – with a revolutionary mechanism, an integrated bracelet and a design that manages to be both futuristic and nostalgic.
The new Breitling Top Time B01 Martini Racing series brings old-school racing charm to modern watchmaking – with retro cushion cases, iconic Martini Racing colors, and a limited edition that every wrist legend will want.
TAG Heuer has revived its legendary Formula 1 line – this time with solar power, modern design and retro charm, combining the best of both worlds. The result? A watch - the TAG Heuer Formula 1 Solargraph 2025 - that's bold enough for the Grand Prix and cool enough for a city coffee shop.
When aerospace engineering meets Swiss watchmaking, something special is created. With the Fortis Novonaut N-42 Titanium Legacy, Fortis has taken a step forward – and back to its aerospace roots. This time in titanium and without limits.
Singer proves with its new Singer Heritage collection that it has the same precision in assembling chronographs as it does in the legendary tuning of Porsches. Known for its impeccable restomods of the iconic Porsche 911, Singer is now rolling up its sleeves in the world of watchmaking. Their new Heritage Collection is not just a tribute to the past – it is a restored time machine with a 50-year-old heart that ticks as fresh as ever.
In September 2025, Apple is expected to introduce a new generation of its most expensive watch - the Apple Watch Ultra 3. Blood pressure, satellite connection, new display technology? Maybe. Definitely?
For all you MoonSwatch fans out there, April has brought a new treat – the Mission to the Pink Moonphase. With pink from head to toe (or moon to pusher) and details that glow under UV light, this might be the most fun (and least serious) watch of 2025. Let’s find out why this watch is so much more than just an Instagram prop.