A tiny pocket on your jeans?! Have you ever stopped and thought about why your jeans have that strangely small – almost ridiculously miniature – pocket, into which you can squeeze at most one euro and two cents, and that too with surgical precision? No, this is not the result of a boring day for fashion designers or a test of your patience. On the contrary: this tiny detail has a very special and surprising story that begins in a time when there was neither Instagram nor TikTok, let alone capsule coffee machines.
Fashion
Not all hairstyles are created equal – some make you look younger, others make you look older than a bad night's sleep. Learn about the 8 most common hairdressing sins and cross them off your list without mercy!
Are you ready for a collaboration between two fashion giants to rock the streets with the Nike x Levi's Air Max 95? Nike and Levi's have joined forces to create the Air Max 95 sneaker that will transform your feet into a true fashion statement. Read on to find out why you absolutely need them.
Small. Furry. With teeth. And more desirable than the latest Chanel bag. If you've ever spotted the oddly cute creature dangling from the handbags of influencers and celebrities on the street or TikTok, you're not alone. This isn't a new version of Tamagotchi. This is Labubu - a mix of Nordic magic and modern collecting craze that has taken the world by storm in record time.
Even before you tie your laces, the scales will show zero – at least that's what Nike promises with its new stars of the Nike Vomero Premium line. The Premium with an incredible 55 mm of foam under the heel and its "lighter" brother Plus with 45 mm promise an anti-gravity treadmill experience, but without an expensive device in your home living room. Fasten your seatbelts, and a turbulent flight into the most comfortable running orbit follows!
Summer has officially gotten hotter—and no, it's not because of the weather. Kim Kardashian and her ultra-successful brand SKIMS are entering a new chapter with a collaboration that's an explosion of glamour, boldness, and... animal prints. With Cavalli, the fashion emperor of wild prints and Mediterranean seduction, they've created a collection that brings a new dimension to swimwear—one that knows no holds barred and knows that everyone wants a little drama this summer.
When two icons – adidas and the Mercedes-AMG PETRONAS F1 Team – meet, the result is nothing short of spectacular. This time, the result of this collaboration is a fresh Silver Arrows collection that celebrates not only anniversaries, but also style, belonging and a strong fan culture.
When On-Running burst onto the running scene in 2010, it excited road runners and geek-minded footwear designers with its futuristic CloudTec cushioning technology. Today, the Swiss brand is becoming a serious force in trail running—that dusty, rocky cousin of road running where mud is more the rule than the exception. Two fresh models—the Cloudultra Pro and Cloudultra.
Real Madrid × Louis Vuitton. The Madrid team announced their seven million euro partnership with Louis Vuitton as if it were a new ten-man attack. Only this time the goal(s) will be scored by luggage with the LV monogram, and the players will walk into airports and gala dinners so chic that even security checks will raise eyebrows (and probably the price of nearby parking).
Do you often buy a new bra, but after just a few hours it starts to feel tight, slip, or simply doesn't provide the support you'd like?
In a world where fast fashion beats to the rhythm of algorithms, Zara is introducing a new rule of the game: week after week, it invites us to live our style identity. And this week? "New In" Zara Summer 2025. All signs point to the moment for fashion rebels. Not those who scream, but those who break the rules with aesthetic elegance.
Summer 2025 has barely crept into our schedules, but H&M's swimwear is already sold out. What's going on? Are we all really crazy about textile statues that promise to revolutionize beach fashion? Apparently so. And the reasons are so hot you have to read them all in one sitting.