Have you ever admired girls who manage to look completely carefree and beautifully groomed at the same time? Girls who look like they've stepped out of a fashion show in an oversized jacket, jeans, and a loose knit, even though you know they've probably just popped into the store for oat milk and a matcha latte? That's the charm of Scandinavian fashion style, which H&M Studio has perfectly captured in its new Pre-Fall 2025 collection.
Fashion
Just one fashion accessory can completely transform your look. Wrap yourself in a silk scarf that looks elegant yet casual.
How to stand out in the crowd effortlessly? Which pants can adapt to every body type, while adding a dose of prestige and comfort? Harem pants, a fashion trend from the 90s, are back!
This is not pastel pink. This is the color of the Puerto Rican salt flats. This is the color of nostalgia, melancholy, and daring style. This is the color of the season. And it belongs to the Gazelle Cabo Rojo sneaker, which has more soul than most wardrobes.
Is your handbag original or fake? These 7 details will tell you the truth in 10 seconds.
What do you get when you combine Swedish football legend Zlatan Ibrahimović and one of the world's most popular sports brands? A collection that pushes boundaries. Literally. H&M Move has joined forces with Zlatan to create a sportswear line, Selected by Zlatan, that will impress you with both aesthetics and functionality. It's not just fashion - it's a philosophy of movement.
What do summer mornings, gentle body movements and breathtaking stylings have in common? The new H&M Move Pilates Edit 2026 collection, which with its gentle elegance invites you to a summer rebirth of body and mind. Step into a world where every movement becomes art, and every workout a moment of pure elegance.
You want to look elegant, make your legs look slim and long, but you don't want to wear high heels. How to have visually long legs without high heels?
Flip-flops with heels are the "must have" shoes of summer 2025.
How do you find a swimsuit that makes you feel comfortable, confident, and stylish – regardless of your body type or age? Is it really possible to visually slim your waist, hide your tummy, and elongate your silhouette with just one piece of clothing? And what if there was a model that could do it – without compression, without discomfort, without compromise?
A tiny pocket on your jeans?! Have you ever stopped and thought about why your jeans have that strangely small – almost ridiculously miniature – pocket, into which you can squeeze at most one euro and two cents, and that too with surgical precision? No, this is not the result of a boring day for fashion designers or a test of your patience. On the contrary: this tiny detail has a very special and surprising story that begins in a time when there was neither Instagram nor TikTok, let alone capsule coffee machines.
Not all hairstyles are created equal – some make you look younger, others make you look older than a bad night's sleep. Learn about the 8 most common hairdressing sins and cross them off your list without mercy!