When the FIFA World Cup is held for the first time in history in three countries – the United States, Mexico and Canada – we expect nothing less than a spectacle. And what would a spectacle be without its main character, a ball that will count goals, tears and legendary moves? This is where TRIONDA, the new official ball of the 2026 World Cup, comes in. It is not just a piece of football equipment, but an aesthetic and technological manifesto.
When the last bass drops, when the bright fever of the dance floor spills into the softer shadows of the night, the time of the chosen ones begins. Not those who flee to the comfort of their beds, but those who know how to create a scene from the silence. In the third – and final – chapter of the Out After Dark campaign, Amelia Gray, a provocative icon of contemporary elegance, invites us to a subtle epilogue of the night. Her story with the PUMA Mostro model does not end, but transforms: from dazzling ecstasy to an intimate aesthetic of flashes that still smell of the wind of club lights.
What do you get when you combine IKEA's obsession with flat boxes, a pinch of Scandinavian design magic and... an Allen key? No, it's not another cabinet that's going to get on your nerves. You get ÖDLEBLAD - a dramatic, aesthetic and conceptual light that dares to place a long-neglected piece of metal at the very center of the ambiance. And without a single screw. Finally, something from IKEA that doesn't require meditation before assembly.
If you thought H&M had us hooked with its Autumn/Winter 2025 collection, wait until you see the second chapter. With a fresh, confident tone and a touch of decadence, the second part of the collection continues the story that began with a strong presence at London Fashion Week. But now it's picking up the pace: with bolder cuts, more evening vibes and fashion pieces that can speak – even without words.
Who would have thought that something as simple as a coat of red nail polish could hold history, symbolism, and even influence perceptions of sexuality and power? The color red, which today often adorns fashion accessories and perfume packaging, was once a sign of royal blood, but today – if TikTok and psychologists are to be believed – acts as a kind of visual hypnosis for observers.
Coat season is approaching in full swing – the leaves are falling, the coffee is hot, and the air is crisp with a hint of irony. And at that very moment, you pull out your favorite coat from the depths of your closet… but it doesn’t look as magnificent as your memory made it out to be. A few stains, a suspicious musty smell, and a pile of fibers that moths would happily call a buffet restaurant. It’s time to clean – but do you really need a dry cleaner? Not necessarily.
As the days get shorter and the nights get longer, runners often look for another reason to get off the couch. Now, H&M Move Men’s Running Collection is bringing them motivation in the form of a brand new men’s running collection for those who train on both sides of the sunset. It’s an ultra-lightweight capsule collection that combines high-tech materials, modern aesthetics and functional details – all on par with the best competitors in the sports industry.
When it comes to sneakers that have transcended the boundaries of sportswear and become cultural phenomena, there’s one silhouette that deserves a fireworks display – the Air Jordan 11. From its bold debut in 1995, when Michael Jordan returned to the NBA with one of the most memorable moves (and sneakers) of all time, to today, when the model has become synonymous with a blend of technical perfection and aesthetic uncompromisingness – the AJ11 is never going to retire. Simply put: if sneakers were celebrities, the Jordan 11 would be Beyoncé. Or Jordan himself, for that matter.
Why do we feel like we have to understand everything before we allow ourselves to feel anything? Can we trust our heart when our mind is still searching for evidence? And is fear really the opposite of love – or perhaps its inevitable background? What about emotions?
Who would have thought that the biggest enemy of weight loss is waiting right in the fridge – quiet, accessible, and with the eternal excuse: “just this.” How many different diets does a person have to try before it becomes clear to them that the problem isn’t carbohydrates, but the way they use them to fill the void that lingers when the day slows down?
Imagine Michael Jordan jumping on muddy trails instead of on the basketball court, wearing what looks like a hybrid between a legendary icon and a serious hiking boot. Sounds crazy? Well, Nike has made it happen with the Air Jordan 1 Low Element, which is no longer just for urban streets, but for real trails. With Gore-Tex protection and an aggressive sole, it maintains the iconic look, but adds practicality for those who combine style and adventure. Will it stand the test of time like the original? Read on.
Fashion has a wonderful sense of irony. Just when we thought the handbag had seen it all – from miniature sizes to oversized silhouettes – details entered the scene that surprised us all. Handbag charms. Playful, bold, sentimental, sometimes even absurd. And that's why they're indispensable.











