The Winter Olympics aren’t just a showcase of sporting achievement and medal contention; they’re also a global catwalk, where countries compete for aesthetic supremacy. And when it comes to Milano Cortina 2026, the stakes are even higher – after all, we’re talking about the fashion capital of the world. Ralph Lauren, the uncrowned king of American style, has taken the reins once again, revealing what America’s best athletes will look like when they march under the stars and stripes. Get ready for a style lesson that doesn’t involve any sweat.
Fashion
Admit it. Skiing is no longer just a sport; it's a catwalk at 2,000 meters above sea level. And while the rules were once dictated by the dusty old fashion houses of Paris, a coup d'état has taken place in recent years. A quiet revolution is coming from Sweden, it goes by the name of Montec, and believe me, by 2025, their influence will be impossible to ignore. If you still think the pinnacle of style is the fluorescent jacket of 2010, sit back. It's time for a style lesson that involves coffee, recycled plastic bottles, and a brotherhood that beats corporations.
Whether it's thirty degrees outside or the temperatures drop close to zero, we simply can't resist a good pair of sneakers - and buying new ones.
Kim Kardashian clearly doesn't understand the concept of "hibernation." Just as we're recovering from her recent collaboration with Nike and barely stopping to refresh her holiday store page, SKIMS is back at it again—this time with another round of viral collaboration with The North Face - SKIMS x The North Face. Get ready, because this year's winter wardrobe is about to get a serious, almost futuristic upgrade, and this time it even includes your little ones.
Let's face it, my dears and my dears: for most of us, "trail running" means briskly walking in the latest athleisure kit to the nearest hut, where a well-deserved strudel awaits. But what if I told you that Nike just created a shoe that might actually make you want to run - and far? Forget the pain and forget the slips. Nike woke up from its slumber and, with the help of 22 elite "masochists" (read: ultra runners), created the ACG Zegama. Get ready, because Hoka and Salomon are sweating with fear right now.
Winter brings that familiar internal struggle: will we sacrifice warmth for looks or looks for warmth? This year, for the first time in a long time, we don't have to decide. Your favorite cozy boots – soft, padded, like a hug for your feet – have crossed the boundaries of home comfort and swung into the center of urban fashion. Yes, those very boots that we once refused to wear even to the trash can are now a must-have piece of winter styling. And not just on TikTok – also on the streets of Milan, Berlin and London.
In a world where fashion collaborations compete weekly for the most outrageously “iconoclastic,” the Xbox × Crocs duo has hit the jackpot: they’ve created a clog-like version of the iconic Xbox controller—and in a way that’s both ironically fun and surprisingly polished. Yes, you read that right. Your feet have their own gamepad—the Xbox Classic Controller Clogs.
If anyone ever told you that shoes have to match, Puma has now confidently thrown that rule through an interdimensional portal. Their latest collaboration with LaMel Ball and Adult Swim's cult chaos Rick and Morty proudly defies symmetry - and in the most charmingly intergalactic way.
A pattern that dates back centuries is reshaping street fashion today. Why is argyle, this sophisticated grid of diamonds and thin lines, instantly conquering both the catwalk and everyday wardrobe? Retro sweaters are becoming a symbol of modern elegance, not just nostalgia.
Skiing has never been so fashionable – Zara Ski 2025 presents a collection that combines technical perfection and impeccable style. Premium materials, futuristic silhouettes and details that steal the show at every turn.
Kim Kardashian and iconic streetwear brand Cactus Plant Flea Market (CPFM) have joined forces for their first-ever holiday collection—one that mixes ultra-comfortable silhouettes with hyper-pop iconography and fashion irony. The campaign stars North West, Ken Carson, and Mariah the Scientist, and is shot by none other than the enfant terrible of experimental filmmaking, Harmony Korine. It’s the SKIMS x Cactus Plant Flea Market holiday collection.
What pattern can instantly connect classic with a modern urban vibe? Checkered pants.











