Deichmann presented a fresh collection of fashionable footwear and handbags for spring and summer 2023. This year's trends impressed at the shoe exhibition, which was an inspiration to all the media and influencers, who tried their hand at creative creation under the guidance of the renowned artists of the Arty Party team. They grabbed the brushes, chose the motif, applied the colors and stamped their stamp of this spring on their pair of Deichmann sneakers.
The new spring-summer collection, which is already on display in Deichmann stores, puts colors in the foreground, namely everything from pastel to intense tones and neutral white, which remains the trendy color of summer. Intensely bright colors such as orange, pink, green or blue are extremely dominant, while their elegant opposite is soft pastel colors such as mint, lavender or vanilla. So you will jump into colors in timeless sneakers, elegant sandals, trendy shoes with a full heel or lounge shoes in the style of the 70s, which with selected fashion accessories can be easily combined with all your favorite styles, and your figure will be extraordinary. Namely, the collection wants to elicit summer relaxation from each individual, with which they walk confidently and decisively on their own paths.
At the presentation of the collection, the gathered fashion lovers, influencers, journalists and editors tried their hand at artistic creation. They chose one of three motifs, then painted their own pair of Deichmann shoes under the guidance of renowned artists from the Arty Party team. They proved that they are by no means strangers to creativity. The pleasant gathering around the painter's brushes was enhanced by an excellent feast by top culinary master Luka Novak, who provided additional inspiration with a selection of colorful dishes, this time a little more delicious. Among those invited were Rebecca Gliha, Zala Zagoričnik, Nataša Mernik, Alja Perne, Vita Starman, Mateja Hojnik, Jerica Zupan and other influential people who have been writing a success story together with Deichmann for many years.
Spring-summer fashion guidelines call for sunshine and herald the arrival of summer. We are glad that this time we designed the traditional get-together differently - that we offered visitors a creative experience and with it the opportunity to create their own pair of shoes. In a beautiful atmosphere, we enjoyed creating with colors, while at the same time looking for inspiration in the exhibited models from the new collection. This season, trendy sneakers in white remain on the shelves, which are a constant, regardless of fashion trends or seasons. They are followed by loafers, which with their robust style, but gentle colors, have a casual as well as an elegant and neat effect. For summer evenings, there are chic lounge shoes and sandals with different high heels and details that provide extra glamor
– she further revealed
Alja Skrt, Deichmann marketing representative for Slovenia, Croatia, Serbia and Bosnia.