Influencers abroad have been shaping trends for decades. Their beauty, fashion and technology tips have come in handy for many people. How much money do they earn for it?
Influencers have in recent years very an important role in Slovenia as well – they appear on all platforms, they also got their place in the media, they are recognizable. To your followers they discover many things from their private lives, but the most shrouded in mystery is the information about how much money they earn from vlogging or blogging.
If we don't know the numbers yet, we will with a new one a ten-year study find out how much influencers earn abroad. In a ten-year study by Professor z Offenburg University of Applied Sciences in Germany it was found that 97 percent of YouTubers don't generate enough annual ad revenue to meet the U.S. poverty line.
Although this information seems shocking, is also misleading, as this does not necessarily mean that everyone YouTubers live below the poverty line, but it's for everyone A YouTube vlogger with an extremely large reach (in millions), about 28 percent of other video creators who don't even make $12,140 a year from ads (calculated 10,500 euros).
According to opinion The Outline YouTube pays monetized channels with at least 1,000 subscribers and 4,000 watch hours in the last 12 months, among 5 and 35 US dollars for every 1000 views (calculated from 4 to 30 euros), which means that it is profitable for the most influential channels, that's why 97 percent of YouTubers generate earnings below the US poverty line.
To earn money influenced by many factors, such as channel size and influence, but po according to the Financial Times can influencers with 100,000 Instagram followers charge around £2,000 per picture (approximately 2,400 euros), while public persons with four million to 20 million followers also charge £5,000 to £13,000 (approximately from 5,800 to 15,200 euros).
Getting accurate earnings data is almost impossible impossible for various reasons, as social networks exist for a very short time, therefore, there is not much data on earnings and work. It can potentially affect they earn a lot, but the numbers differ from influence. They can become millionaires or earning money on social networks is just an angle to them supplement to the income they obtain from performing other jobs.