You may remember vintage bellows cameras from archival photos, museums and antique shops. If you want to get a sense of how photography used to be, you don't just have to go through the archives and ask your great-grandfather, but you can imagine a reincarnation made of recycled cardboard. Jollylook is a Polaroid camera that easily blends in with the classic "old-timers".
Jollylook looks like an antediluvian one camera on the mech from the 19th century, and prints the photos as polaroid camera. Here and now. Eco-friendly folding camera – it is made from recycled materials, namely recycled paper and cardboard – is made of fewer materials than the packaging of a classic digital camera. You insert widely available cartridges into it Fujifilm Instax Mini.
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The Jollylook camera is durable as the cardboard is laminated with plastic. It relies on mechanics and does not contain a single bit of electronics. It has manual shutter, peephole and lens meniscus. Taking pictures is quite simple.
You choose aperture (f/8, f/11, f/16, f/22, f/32, f/45, f/64), drag to plan peeping tom and press the trigger. You print the photo by turning the handle. Check out how Jollylook works in practice. For 35 euros you can order it on a crowdfunding platform Kickstarter.