We live in a world where perfection and constant presence are expected of us. Business meetings and lectures come faster than episodes of your favorite series, email inboxes are bursting at the seams, and in the evening we all have to look like we just stepped off the cover of a magazine on social media. Stressful, right? Let's be honest; sometimes we all just want a personal assistant to edit our notes for us, delete unwanted passersby from our perfect vacation photos, and help us find those dream sneakers we spotted on the street.
The good news? This digital assistant now exists and doesn't require a monthly salary from you. A new series of smartphones is completely changing the rules of the game in the mobile telephony market. This time we're not talking about devices for which you should consider taking out a loan, but about technology that brings cutting-edge artificial intelligence and the functions of professional devices directly to your hands. Get ready for your everyday life to become incomparably easier, significantly more productive and, above all, much more fun.
Your new digital butler for all occasions
Life moves fast and with new phones Samsung Galaxy A57 5G and Galaxy A37 5G Get a smart partner that keeps up with your pace and simplifies your daily tasks. Have you ever sat in a long meeting and realized you missed a key piece of information because you were thinking about lunch? The new Call Captions feature in the Voice Recorder app is a lifesaver, allowing you to quickly transcribe and translate call recordings. Converting audio messages to text means you can seamlessly “read” what a friend or colleague is saying to you, right during the meeting.
If you often organize notes at work, AI Select is accessible with a long press for direct text extraction and even supports drag-and-drop to easily move images around in Samsung Notes for increased productivity. And when you see someone with the perfect look on the street? Google Search with Circle lets you easily explore multiple elements in an image at once, from clothing to accessories, all in one simple search. For the most demanding tasks, Gemini steps in, handling more complex tasks and supporting faster interactions across native and select third-party apps.
The end of photo disasters in cafes
Now for what really matters – our visual identity. We’ve all heard the scenario: you’re sitting in a beautifully designed cafe, the lighting is perfect, you take a shot, and then you notice a huge pile of dirty dishes or a random passerby in the background, ruining the entire composition. The incredible intelligence of the Motion Eraser feature now delivers more natural results when removing such cafe clutter or background passersby.
For group photos where at least one person always has their eyes closed, the Galaxy A57 5G comes to the rescue with Best Face. This handy innovation supports multiple shots and burst shooting, making it easy to capture the perfect group photo where everyone looks their best. The versatile triple camera system is led by a 50MP main sensor that lets you take sharp photos without the need for manual adjustments. And when night falls or the party moves to a darker setting? The improved Nightography feature seamlessly adapts to capture clear, realistic videos in low light. The Galaxy A57 5G even includes Auto Crop for even easier video editing.
A battery that can handle your pace (and the occasional accident)
Imagine a weekend getaway where the last thing you want to think about is finding a power outlet. The 5,000mAh battery on the Galaxy A57 5G gives you up to two days of use, from shooting to sightseeing on the go. And if you’re in a hurry and your battery is low, Super Fast Charging 2.0 lets you quickly charge up to 60 percent in about 30 minutes.
Life brings unpredictable moments, like a glass of water spilling on a table full of electronics. That’s why the Galaxy A57 5G and Galaxy A37 5G are designed for everyday use and are IP68 certified for water and dust resistance, giving you peace of mind in these unexpected situations. They won’t let you down in the long run, either, with up to six generations of operating system upgrades and up to six years of security updates. And for those times when you want complete privacy, the new Private Album feature in the Gallery app makes it quick and easy to lock down your personal content.
Stylish finish in premium shades
At the end of the day, our smartphone is our most important visual accessory, and we carry it in our hands all the time. The Galaxy A57 5G is at the top of the range, boasting a thinner, more refined design and a sleeker look. With these two new models, Samsung Electronics is bringing the latest mobile innovations to a wider range of users at an exceptional price.
Both smartphones will be officially available from April 10. The choice of color is, of course, a reflection of personal style: for the Galaxy A57 5G, you can choose from colors such as Extraordinary Navy Blue, Extraordinary Gray, Extraordinary Lilac and Extraordinary Ice Blue. The Galaxy A37 5G will be available in Extraordinary Dark Gray, Extraordinary Gray-Green, Extraordinary White and Extraordinary Lavender. Choose the one that best suits your lifestyle and let technology do the hard work for you.
