Kim Kardashian and iconic streetwear brand Cactus Plant Flea Market (CPFM) have joined forces for their first-ever holiday collection—one that mixes ultra-comfortable silhouettes with hyper-pop iconography and fashion irony. The campaign stars North West, Ken Carson, and Mariah the Scientist, and is shot by none other than the enfant terrible of experimental filmmaking, Harmony Korine. It’s the SKIMS x Cactus Plant Flea Market holiday collection.
If you thought you knew what “cozy” meant, you’re in for a surprise. When Kim Kardashian, the queen of form-fitting comfort, teams up with Cactus Plant Flea Market—a brand that’s been setting the rules for visual chaos in streetwear for years—the result is something that simply transcends the boundaries of conventional fashion. The result? Holiday capsule collection, which combines plush softness and ironic pop-culture aesthetics in a single fashionable embrace.
This is not just a capsule collection – it is the intersection of two worlds: hyper-commercial luxury and niche street chaos. SKIMS, known for its timeless range of “second-skin” comfort, takes on a new role here – becoming the canvas for CPFM’s world of graphic provocations, 3D applications and prints that are not made to match, but to express. This collection is wearable art. And if you think you’ve seen it before – it may be in the dreams of your fashion alter-personality.
When street art embraces SKIMS's second body
Cactus Plant Flea Market (CPFM) is one of those brands that only those who know about it know. real they follow contemporary fashion. Their aesthetic? Hyperactive, nostalgic, hand-drawn visual poetry – as if someone had mixed the 90s with acid tripping and streetwear philosophy. Their past collaborations with brands like Nike, Human Made, Travis Scott and Kanye West (sorry, Ye) are iconic, but always limited. And now – a collaboration with SKIMS.
SKIMS, synonymous with “fabric that hugs you more tenderly than any partner,” has broken with CPFM from its sterile Zen aesthetic and jumped into the game. The collection includes lounge sets, bodysuits, bralettes, leggings, and cozy accessories that could easily be mistaken for children’s pajamas… if they weren’t so cleverly designed. SKIMS’s soft ribbed fabric is now painted with smiling emojis, fluffy lettering (“PLANT FLEA” in bright colors), and graphics that seem naive at first glance – but actually carry a multi-layered fashion statement.
Loungewear that refuses to go unnoticed
When we talk about the holiday collection, we usually imagine red sweaters with deer. A SKIMS x CPFM represents the opposite of this predictability. The collection reinterprets classic SKIMS pieces – tracksuits, tops, lounge sets and cozy lingerie – through the lens of CPFM: graphics with a hand-drawn aesthetic, unexpected volumes, smiling flowers, puffy clouds and typography reminiscent of underground zines from 1998.
Important: the collection is not just for women. For the first time in SKIMS history, the holiday capsule is also expanding to men's and children's sizes (XXS to 4X), confirming the idea that comfort and play are the universal languages of style.
The color palette? Soft pastels and graphic contrasts—black, lemon yellow, grayish blue—without a hint of cliché. All the pieces are designed for layering, mixing, and—if you ask Kim—for a “stay-at-home-look-like-an-art-installation” holiday.
“Fun fashion” with a humorous twist
At the heart of the campaign? North West – Kim's daughter, who carries a collection with more charisma than most adult models. She is joined by Ken Carson, Beabadoobee, Madeline Argy and Mariah the Scientist, and the overall visual image is led by Harmony Korine, a visionary director known for films such as Spring Breakers and GummoNothing is left to chance – the campaign is not just a promotion, but part of an artistic narrative.
Kim Kardashian emphasized upon the release of the collection that it was “the perfect blend of comfort and fun” – and while such statements often read as PR phrases, here they actually hold true. This collection is not just another fashion whim of a famous celebrity, but a thoughtful merging of two worlds that in theory could hardly be more different – but in practice they act like yin and yang: minimalist sensuality and maximalist provocation.
The color palette is surprisingly broad—from SKIMS’s signature “bone” and “sienna” tones to CPFM’s contrasting, almost neon accents. The silhouettes remain comfortable, body-hugging, but now with a fun twist: printed bodysuits that sparkle under the lights, graphic statement tops, and lounge sets that you can easily take to brunch with fashion editors (or lounge on the couch in—no judgment).
Why is this collaboration important in the broader fashion context?
Fashion in 2025 is less about dressing and more about making a statement. Comfort is no longer enough – we need meaning, play, a story. And that’s exactly what Cactus Plant Flea Market x SKIMS offers. It’s not just a clothing collection, it’s an aesthetic commentary on the times: a world where high fashion and “sleeper aesthetics” mix with memes, nostalgic iconography and a reimagined idea of femininity.
This cooperation proves that SKIMS more than just a brand for curves – it is a platform for exploring cultural codes, visual entertainment and post-Instagram aesthetics. CPFM once again proves that with its seemingly “childish” drawing it can open up serious fashion questions: who determines taste? When did kitsch become cool? And why is comfort still political?
If fashion speaks, let it speak comfortably and with a smiling face.
SKIMS x CPFM is a reminder that fashion can be joy. Not necessarily serious, but always relevant. In a world where we're all a little too online, collections like these are like a visual hug - without algorithms, but with personality. And that's the best gift of the season.
