An incredible success story is being written again, but it got an unexpected twist. The Wall Street Journal reports that Evan Spiegel, the 23-year-old founder of the new social network Snapchat, turned down Facebook's incredible $3 billion offer.
Snapchat is an application for sending pictures and short videos between certain users. The target group is teenagers between the ages of 13 and 23, but the age group has already expanded considerably. Short messages or "Snaps", as they are called, are intended to communicate current events around you and are therefore only published in a certain time window (1-10 seconds). Last month they also presented them "Snapchat Stories", which remain visible for up to 24 hours at the user's request. All messages and publications are also deleted from the servers after the expiration date.
Due to the decreasing number of visits and spending time of teenagers on their page, Facebook decided on the given offer. As he says Julie Ask from Forrester: "If Facebook says they have a problem with teenagers and they need a new app to help their advertisers get more views, then it makes sense for them to buy the app where teens spend the most time." And that's right now Snapchat Evan Spiegel. However, this is not the only offer that the young visionary refused. According to Valleywag, Google also made its $4 billion bid, as did Tencent Holdings, China's leading e-commerce platform. However, Evan rejects all offers, saying that Snapchat can achieve much more value. Let us remind you that Twitter's current value is $25 billion, while Facebook is valued at $100 billion.
Snapchat has already reached 350 million posts per day this year and has already raised $60 million in investments, while having very little revenue. It's like a curiosity Evan Spiegel said that the idea came about when a friend complained to him about an accidentally sent photo. So they basically developed an app to send inappropriate messages and photos or "sexting", with the main purpose that all messages are immediately deleted from the servers as well.
