Some companies spend millions of euros to convince consumers that they are the right choice. In doing so, they use expensive advertising formats, famous personalities, special effects, .... There is also another side of advertising, the one conditioned by gray creative cells. Different ads are created in this way. Those simply genius, subtle...
advertising
After the last VW Type 2 went out of production at the end of last year, Volkswagen launched an extensive campaign with which the legendary "Hippie Kombi" said goodbye in a unique style, just like everything before. The honor was recently commemorated with a documentary-colored film, which tells about Kombi's life and last wishes in a touching nostalgic way.
A UFO invasion, a giant hunter climbing out of the urban depths, an enraged lion and a robot with devastating lasers. Science Fiction? Nope, just Pepsi's latest interactive ad that takes the mundane of waiting for a bus into whole new parallel worlds.
The 23rd Slovenian Advertising Festival will be a top marketing event that should not be missed if you are interested in marketing, advertising and communication in general. After the lectures, there will also be an opportunity for POP TVister entertainment.
Social media is cool. Through them, we can connect with family, friends and even pets of others. In an instant, we can travel to the other side of the world, prepare a great meal and even go skydiving. And what happens when the battery runs out, for example?!
A dark mystical forest, brought to life by countless lights of various shapes, heralds a new era of the extremely popular retriever with an affordable interior. By deciding to use LED lights in its products, Ikea is actively taking its business strategy one step further towards sustainable development.
"It will be just you and me. We will be everything we have always dreamed of". In such a romantic tone, the latest advertisement of the Lacoste campaign "Life is a Beautiful Sport" takes us.
The latest campaign of the French brand Chloe for the spring/summer 2014 collection carries a touch of summer freedom, romantic tenderness and glowing bohemian playfulness.
Alexander McQueen's new Spring/Summer 2014 collection, in all its characteristic fashion eccentricity, is accompanied by a dark campaign with Kate Moss, which is watched tensely through the eyes of an unknown voyeur.
Protein cologne, a solid gold Bluetooth headset, leather bedding and a barbed wire thief for half the price. All this and more is now available specifically for the male gender.
The latest ad for the already almost famously seductive Ax deodorant, which will also be aired at this year's Super Bowl, brings a twist with a shocking message.
Art director Mike Scalise, together with photographer Eric Sahrmann, created a series of unusual portraits of small super "muscles" as part of a healthy pregnancy awareness campaign.











