Apple unveiled the iPhone 17 Pro Max today in Cupertino, where the aluminum frame hides a vapor chamber for cooling that would be the envy of supercomputers. With a 6.9-inch display that shines like the midnight sun (up to 3,000 nits) and a camera that captures 8x zoom like it's child's play, this is a device for those who want it all - and pay for it. The irony? Your old iPhone will now look like an ancient artifact, while the new one promises a future where AI is your best friend. But for 1,199 euros ($1,310), we ask: is this an upgrade or just another layer of aluminum around the same apple?
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In a world where smartphones have become as thick as your wallet after shopping, Apple today introduced iPhone 17 Air — a device as thin as a paper bag and as powerful as a double espresso machine. With a 6.5-inch display, A19 Pro chip, and a starting price of €1,099 ($1,099), this model is a blend of elegance and technological madness that will delight lovers of minimalism. Read all the details on why iPhone 17 Air may be the best compromise between style and substance.
Apple Watch Ultra 3 is more than just a smartwatch—it’s the ultimate companion for those who live an active and adventurous life. With built-in satellite communications, the largest display ever, a 42-hour battery life, and groundbreaking health features like hypertension alerts and sleep quality assessment, this watch is ready for anything: from wild adventures in the great outdoors to elegant evenings out. Learn why it’s a technological breakthrough you can’t miss.
Apple today unveiled the Apple AirPods Pro 3, promising incredible sound quality, the world’s best active noise cancellation for in-ear headphones, exceptional fit and stability, heart rate monitoring during workouts, and longer battery life. These headphones aren’t just an upgrade—they’re your new personal trainer, translator, and guardian against the chaos of the world.
We're just a few hours away from Apple's "Awe Dropping" event, and the tech world is on edge. The main stars of the evening - the iPhone 17 (including the lightweight iPhone 17 Air), Apple Watch Series 11 and AirPods Pro 3 - are all but confirmed. But in the last few hours, rumors have emerged that could completely shake things up. Apple is known for throwing in a "one more thing" surprise, so get ready: the event may be more than just a routine 7pm CET event.
Apple sent out an invite for an event on September 9th, and the visuals are reminiscent of a thermal camera and liquid glass. Nothing has been officially confirmed, but the hints are screaming: new cooling, thinner “Air”, fresh colors – and Siri, which could get a brain from Google. Apple’s event invite is heating up the internet!
In 2025, phones promised more AI and megapixels than ever before. Yet the most “common” choice climbed to the top of sales. First the story, then the reveal – backed up by data from Q1 (by model) and Q2 (by manufacturer and revenue). The best-selling smartphone in 2025?! Let’s see!
Apple has officially announced its fall “Awe dropping” event for September 9. The focus will be on the iPhone 17 Pro and iPhone 17 Pro Max, which are rumored to get a completely new rear with a horizontal “camera bar”, A19 Pro chip (3 nm), 12 GB RAM, Wi-Fi 7, larger screens (up to 6.9") and upgraded optics: for the first time, all three rear cameras are said to be 48 MP, and the selfie is 24 MP. As always: some things are official, but not much is yet — so we're marking what's official and what's “work-in-progress”.
When Apple introduced the iPhone 6 in 2014, we got a bigger screen, but also an unwanted bonus: the first protruding camera module. A small “pimple” that turned into a real mountain with each new generation. If the rumors are true, this “Everest” will reach its peak with the upcoming iPhone 17. But it is saved by Mynus MAGBACK.
iPhone 17 without a SIM card?! Apple apparently thinks that plastic SIM cards will be as retro as floppy disks or DVDs in 2025. With the new iPhone 17 series, the SIM slot will be gone in Europe - and not just on the "Pro" models, but on the entire line.
Although Apple is keeping its new devices under wraps like they're state secrets from Area 51, rumors and leaks surrounding the iPhone 17 are getting louder. It's clear: we're getting closer to another September spectacle from Cupertino. And not just any kind of one – but one that's supposed to be the biggest step forward in iPhone history. Thinner, smarter and, of course, more expensive. The iPhone 17 is set to shake up the smartphone world, and we've rounded up everything that's currently being rumored – or that Apple hasn't yet been able to successfully deny.
Apple's MacBook Pro M5 is expected to move from late fall 2025 to early 2026. New manufacturing technologies are at play (perhaps even 2 nm), but the OLED display revolution is moving towards late 2026 and the M6 generation, according to several reports. Meanwhile, the M4 models are very serious "pro" tools: Thunderbolt 5 (on Pro/Max), 12-MP Center Stage camera, brighter XDR and Apple Intelligence. In this article, we break down what to realistically expect from the M5, when to buy it, and recommend specific configurations for students, creators, editors and developers.











