Full-frame, cinematic charm and "AI for everything" – Sony's new Sony FX2 is the answer to the question no one dared to ask: "Why should I choose between quality and compactness?"
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The Ricoh GR IV is here to prove that there are still cameras made for people, not algorithms. If you're the type of person who wears Japanese denim, listens to vinyl, and thinks about moving to Lisbon - this is the camera for you. Old form, new soul, and a clear message: "I don't need a viewfinder, I have a vision."
The Fujifilm X Half (X-HF1) is a digital camera that pretends to be analog - with a rewind lever, optical viewfinder and no RAW option. Get ready for a digital experience that smells like film.
With rumors of DJI's first true mirrorless camera (DJI Ronin Mirrorless Camera 2025) possibly coming as early as late 2025, a new chapter in the world of visual creation is opening. What do the rumors promise and why could this be a gamechanger for anyone who lives for footage?
Sony is back. Again. With a new flagship. The Sony Xperia 1 VII - 2025 is a hybrid that combines three worlds: the photographic world of Alpha cameras, the audio nostalgia of Walkman sound and the prestigious visual experience of BRAVIA TVs. All this is packed into a phone that costs more than a weekend getaway in Venice, but promises an experience like no other smartphone. Is this really a new milestone or just technological boasting with a hefty price tag?
DJI has unveiled its most ambitious drone yet – the new DJI Mavic 4 Pro 2025. This beauty combines futuristic design, technical brilliance and performance that would put even a €100,000 helicopter to shame. But Americans? For now, they can only admire it in pictures.
The new Leica M11-P Safari special edition features an olive green color that pays homage to military heritage and top-notch technical specifications for demanding photographers.
DJI, the king of drones and stabilization, is expected to launch its first mirrorless camera - the DJI Mirrorless Camera - by the end of 2025. Rumors point to a full-frame sensor, built-in stabilization and a modern design - all spiced up with the genetic code of the prestigious Hasselblad. If the promises come true, it could collapse the long-standing dominance of Sony, Canon and Nikon.
If the Polaroid Flip is just another retro camera to you, then... you didn't read it right. It's a technologically updated homage to analog art, with four lenses, sonar (yes, you read that right), and an app that finally lets you tinker with the laws of light. The question isn't if you want it. The question is: why don't you have it yet?
How to film an entire series in a single shot without the viewer even thinking it was a trick? The series Adolescence, one of the most popular Netflix productions at the moment, is the answer to this question. But in reality, it is not just a film trick, but a masterful demonstration of how far modern film technology has come, and how important a role people still play – those behind the camera. So - how was the series Adolescence filmed?!
A camera that looks like an entry-level model, but has a professional soul. The Nikon Z5II shamelessly borrows tricks from the Z9 and Z8, packs them into a compact body – and now it challenges everything you thought you knew about "entry-level" cameras.
As the US brandishes tariffs against China, the photography world is already in silent shock: most of the equipment we use is no longer just made in China, but also created there. How have Chinese companies gone from copy-and-paste masters to world-class innovators in 10 years – and what does this mean for Sony, Canon, Nikon? DJI's mirrorless camera is also coming, and it will change a lot.