Nothing

When the Nothing brand first appeared a few years ago, most people raised their collective eyebrows. Another startup that thinks it can compete with the giants? But then came Phone (1), then Phone (2), and now – after 721 long days – the new Nothing Phone (3). And no, this isn’t just the next iteration – this is a true transformation.

Nothing is preparing to unveil its new Nothing Phone (3) on July 1st, but given the latest leaks, the brand's mysterious name seems to be quite ironic - because apparently "nothing" can't stay hidden any longer. This time, the leaked renders (as they always "accidentally" do) show us the smartphone in black and white. But beware: the back of the phone has a slightly unusual surprise in the form of cameras placed in such a daring (or maybe slightly unfortunate?) arrangement that it's sure to raise some eyebrows.

Sometimes you come across a phone that leaves you slightly speechless – not because it's throwing out impossible numbers on paper, but because it leaves you feeling like you've just paid a grand, but in reality you've only given change. The Nothing Phone 3a and its slightly more beefy sibling, the 3a Pro, are exactly that kind of case. For $379 and $459, respectively, Nothing serves up an experience that you could easily swap for a flagship – well, with a few minor tweaks, of course. And that's exactly what drew me to Nothing this year: because they don't have any more expensive models to protect in their lineup, they've thrown themselves into design and user experience without hesitation, where the price tag really doesn't hit you in the face.