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Take a photo with Hofer's ice cream and travel to Florence

On hot days, we love to refresh ourselves and cool down with cold ice cream. If you take a photo of the most popular summer dessert and publish your impression on Instagram, a weekend escape to Florence awaits you, Hofer vouchers worth 300 euros, and every week the most convincing photo will be awarded with Hofer vouchers worth 150 euros. Read below how to get the prizes.

88 percent of Slovenians enjoy ice cream.

Creating ice cream impressions that can take you on a weekend getaway to Florence won't be much of a challenge for most. Research shows that it has been a year as many as 88 percent of Slovenians indulged in ice cream cooling in the summer months. In winter, only a good half of them are sweetened with ice cream. Across the pond, the enthusiasm for ice cream is even greater, namely as much as 90 percent of American households enjoy it, and on average each person consumes about 26 liters, which puts them in first place in terms of consumption. The Americans, among others, are by far the most enthusiastic over vanilla ice cream (28 percent), followed by mint and chocolate and cream with cookie flavors.

READ MORE: 'WICKED' GOODNESS: HERE'S BLACK ICE CREAM!

Take a photo with Hofer's ice cream and travel to Florence!
Take a photo with Hofer's ice cream and travel to Florence!

Delicious ice cream. Super lucky people.

If you are one of those who can't imagine summer without ice cream, Hofer invites you to try one of the ice creams by Grandessa, offered by more than 60 types. Take a photo of your favorite ice cream and publish the photo on his Instagram profile and equip it with labels @HoferSlo and #Hofer's ice cream. This way you will be competing for a weekend trip for two to the capital of ice cream - Florence. In order to go on the trip with all the necessary equipment, you will also receive Hofer vouchers worth 300 euros, and every week the most convincing photo will be selected and awarded with Hofer vouchers worth 150 euros.

You can enter Hofer's Instagram giveaway until July 16, 2017.

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More information:
instagram.com/hoferslo and hofer.si

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