We recently wrote that Apple is developing its own TV content, and here is the first trailer for the reality show Planet of the Apps with Black Eyed Peas singer Will.i.am, actresses Jessica Alba and Gwyneth Paltrow, and celebrity speaker Gary Vaynerchuk and social media experts and owners of the multi-million dollar marketing agency VaynerMedia. In the show, selected app developers for Apple's operating systems, iOS, macOS, tvOS and watchOS will compete for funds of up to ten million US dollars.
Apple's reality show Planet of the Apps they will lead Will.i.am, Jessica Alba, Gwyneth Paltrow and Gary Vaynerchuk. It will feature app developers who will have just one minute to convince a four-member jury with their product. The show won't just be a reality show, but a reality show of sorts an accelerator for above-average developers, because in addition to financial resources, they will also fight for mentoring from the biggest experts in the field of technology and entertainment, and if they succeed, their product will be among the most exposed in the online store App Store.
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The creators of the show wrote: "It is available in the App Store more than two million applications, and new ones appear every day. Planet of the Apps will give app creators the possibility of a breakthrough and sharing ideas with the world. It's an interesting format that taps into what's driving today's culture. We can't wait to see the revolutionary ideas accepted on the show grow into successful businesses.” It will be possible to watch the show via Apple TV and iTunes. The premiere date is not yet known.
More information:
planetoftheapps.com