7Brands recently explored the roots of brand names. So what do they mean and what stories are hidden behind brands such as Nike, Durex, Nintendo, Jägermeister, Volkswagen and others, read in the article.
1. Nike
The Nike brand name comes from ancient Greece – Nike was the goddess of victory.
2. Boy
The director of the Coca-Cola franchise in Germany instructed his employees to use the name search Fantasies, which is the German word for imagination. And Fanta was born.
3. Nintendo
The origin of the name Nintendo is still a hotly debated topic, the most popular translation being "leave happiness to heaven".
4. Samsung
In Korean language alone means three and sung means star. Samsung can thus be translated as three stars or three stars. The number three, among other things, represents abundance and strength.
5. Nivea
Niveus is the Latin translation for snow white – the snow white thus reflects the color of the company's logo.
6. Cadillac
Antoine de la Mothe Cadillac, a French researcher "curved" the name of Cadillac. It should represent the pioneering spirit.
7. Reebok
The grandson of the founder renamed the company formerly known as JW Foster and Sons as Reebok with a simple look at the name antelopes in the South African Dictionary – gray rhebok.
8. Durex
Condom, which has its home in Great Britain, is simply short for Tworable Reliable Excellularity.
9. Jägermeister
The literal translation of the German word Jägermeister means "master hunter". This is also hinted at by the label, which includes a hunter's song and a reference to their patron saints, Saint Hubert and Saint Eustace.
10. Lego
The name Lego comes from a Danish word leg godt, which means "play nice".
READ MORE: 15 hidden messages of famous logos
11. Volkswagen
In the days when German roads were reserved only for the wealthy, the German brand Vokswagen, meaning "people's car", offered something else.
12. Pantene
The Swiss shampoo brand got its name from one of the ingredients, panthenol provitamin of vitamin B5, which was discovered by scientists during World War II.
13. Sony
Sonus is a Latin word for sound, but at the same time the name also has roots in sonny boys - loanwords in the Japanese language meaning "clever young men", as the founders called themselves.
14. Adidas
The name Adidas, on the contrary, does not mean anything to the popular market "All Day I Dream About Sports", but is only an abbreviation of the founder's name - Adolf (Adi) Dassler.
15. Pez
The name Pez comes from the German word for peppermint – Pfefferminwith, but this was also the original flavor of the candies. Today, these are available in a thousand and one flavors.
16. Kodak
Founder George Eastman believed that the name of the brand should be short, easy to pronounce and without meaning in itself. Also, his favorite letter should be right K. And Kodak was born.
17. Toyota
A brand named after its founder Kiichiro Toyoda, was renamed Toyota in 1937, also because it was supposed to Toyoda meant "fertile rice fields".
18. Spar
De Spar is an acronym for Door Eendrachtig Samenwerken Profiteren Allen Regelmatig (Dutch for "a joint corporation in which everyone profits"). De Spar is also the Dutch word for spruce, hence the logo.
19. Volvo
The company, which originated as an ancillary activity in the ball bearing industry, found its name in the Latin variant for "I'm spinning".
20. Nikon
Nikon is short for Nippon Kogaku, which means "Japanese optics", which is not at all surprising, since the company is best known for making cameras.
More information:
7brands.com
