What do you want when it comes to equality for women around the world? A new video campaign, set to the Spice Girls' 1990s hits Wannabe, asks viewers to share what they want for women around the world using the "hashtag" #WhatIReallyReallyWant. Among other things, the campaign promises that these messages will be delivered to world leaders at the United Nations General Assembly in September.
The campaign was created by Project Everyone, but includes female artists such as Bollywood actress Jacqueline Fernandez and an R&B trio MO. The video highlights sustainable development goals, which they set themselves at the United Nations. With these goals, also called Global Goals (global goals), they want until 2030 reduce the impact of some of the most common sources of global inequality, with a heavy focus on issues affecting women and girls.
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Many celebrities including Victoria Beckham and an actress Emma Watson, have already praised the effort to bring global attention to such an important issue.