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When real men recreate famous underwear ads

An interesting project by The Sun newspaper, which put everyday, real men in the role of mannequins. The message of the project is that height or weight are not required factors for a sexy figure for both men and women, as the "ideal" standards of professional models and athletes are sometimes quite exaggerated.

Brands like Doves and Aerie have long ago started showing unretouched, everyday models of women in their ads, which is actually a small step in the direction of positive acceptance of different bodies. But how would you advertise where you would perform "normal men" looked at all? An English newspaper asked its readers for photos of everyday men who recreated famous underwear ads The Sun, which presents a series of familiar photos in a realistic, but still somewhat entertaining way.
READ MORE: Bizarre photos of a man who wanted to mark his pregnancy instead of his wife

View the results of the project in the gallery

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