Global technology giant Xiaomi opened its first Xiaomi Store in the Europark shopping center in Maribor, which is also its first store on the Slovenian market. Xiaomi is expanding its operations in Slovenia with the strategic goal of offering its smartphones and other products to Slovenian Xiaomi fans. The core of its success is based on the respect of users, which is also evident from the excellent business results in the first quarter of 2021.
About Xiaomi
Xiaomi, an Internet-based smartphone and smart hardware company, was founded in April 2010. With equal emphasis on both innovation and quality, Xiaomi constantly pursues high-quality user experience and operational efficiency. The company continues to make exceptional products at fair prices that enable everyone in the world to live better through innovative technology.
In the fourth quarter of 2020, Xiaomi was third in the world in terms of the number of smartphones sold. The company has also established the world's leading consumer AIoT (AI+IoT) platform, which has 324.8 million smart devices connected to its platform, excluding smartphones and laptops. Xiaomi products are present in more than 100 countries and regions around the world. In August 2020, the company made its second appearance on the Fortune Global 500 list, ranking 422nd, up 46 spots from 2019. It also ranked 7th among Internet companies.
Xiaomi store Maribor
"The opening of the first Xiaomi Store in Slovenia is an important strategic step for the positioning of Xiaomi on the Slovenian market and for the expansion of retail sales of our smartphones and other products. The first in a series of Slovenian stores is located in Maribor, mainly to make our products easily accessible to everyone in this region. Through the Xiaomi Store, we want to give all Xiaomi customers and fans contact with our innovative products and a wonderful experience of a smart lifestyle. This is also Xiaomi's core mission. A big thank you to all Xiaomi fans, without whom our story would not have been possible,” he said Goran Mudrovčić, General Manager of Xiaomi for Slovenia and Croatia.
"It is my pleasure to be part of the opening of the first Xiaomi Store in Maribor. Our stores are the first contact of Xiaomi customers and fans with the brand, so the opening is extremely important to us. Our goal is to ensure the availability of fantastic products in stores where customers and Xiaomi fans can enjoy our latest smartphones and products from the rich and innovative Xiaomi ecosystem," he said. Matt Huang, director for the Balkans within Xiaomi for the CEE and Nordic region.
“As smart connectivity becomes more and more integrated into people's lives, our core strategy of 'Smartphone × AIoT' will further strengthen the multiplier effect and help us penetrate more scenarios, acquire more users and strengthen our business model. This will help us realize our mission to bring a better life to everyone in the world through innovative technology, and Xiaomi will become a leader in the field of smart living in the future. We are committed to achieving these goals also on the Slovenian market," he pointed out Andrzej Gladki, Deputy General Manager within Xiaomi for the CEE region and Nordic countries.
The opening of the Xiaomi Store was carried out in cooperation with to Colby, Xiaomi's retail partner in Slovenia.
"I am extremely happy that the leading technology company Xiaomi has opened its first store in Maribor, the city where the idea of strengthening the distribution network was developed, the city where our story began. Colby strives to provide fast and efficient availability of Xiaomi devices to its customers, whose needs we always listen to. I believe that due to the stability of our distribution network, perseverance and excellent partnership, we will continue to push the boundaries, which will result in the opening of new Xiaomi Stores throughout Slovenia," he added. Gregor Drozg, director of Colby.