With a following of 4.8 million people on the Nike Women Instagram account, every day is greeted with an inspiring array of different women proudly showing off their muscular bodies. But the palette was not so varied until recently. Women with curves were missing. That has now changed. With sports bras for larger breasts, Nike has finally "recognized" that curvy women also exercise.
The famous brand chose it as a model Paloma Elesser, who has a contract signed with the department "plus size" in Muse agency. This one will introduce one of the new Nike sports bras.
In a bra and leggings, Paloma shows what it's like to know if the sports bra fits us correctly. What is undoubtedly surprising about this photo is that there is no mention anywhere that this is a "plus-size" model or that this bra is only suitable for "bigger" girls. Bras will thus be available up to size XL or E, which according to some experts is pretty much the same size as DD. While many have praised Nike, others have complained that the range is still out of reach for many women.
READ MORE: The best sneakers of 2016: a fashion item that you simply cannot do without this year!
And you, will you applaud Nike?
More information:
instagram.com/nikewomen