Lexus, that Japanese master of understated luxury that has always managed to balance tradition with a touch of madness, is now venturing into the wild waters of an identity crisis. But hey, if it's a crisis, let it last—at least long enough to get futuristic toys like this "coupe" that has four doors and the heart of an electric nomad.
Goodbye, classic Lexus LS, that quiet aristocrat of the road who drove us through the decades with elegance worthy of a samurai sword. Instead of tears, we get a revolution: the all-new LS family, which mixes minivans on six wheels with this seductive SUV that dares to wear the coupe crown. In a world where automakers are sticking coupes on everything from vans to bicycles, why not Lexus Roll the dice? The Lexus LS Coupe concept borrows the sharp lines of its eccentric minivan sibling, but wraps them in a silhouette that's like a wind sculpture—more pleasing to the eye and less like a spaceship on vacation.
Everything points to a pure electric heart – the Lexus LS Coupe, without noise or exhaust, as confirmed by the flat floor and the absence of any hint of fossil fuels. The panoramic glass roof takes you into a sense of infinity, while the abundance of air vents makes you feel like you’re in an air-conditioned paradise – or like the car is just breathing to cool you down after a hot day. And those little fans at the rear that share the third brake light? It’s as if the car is saying: “I’m not just fast, I’m cool – literally.”
Hollywood entry doors and a trunk that dances by itself
The Lexus LS Coupe's rear doors open backwards, in the style of "suicide doors", like those on Ferrari's Purosangue - because why enter modestly when you can put on a show? But the real circus begins at the back: instead of a conventional trunk, you get a sliding plate that drops down and a cargo mat that extends itself like a robotic tongue. Perfect for loading designer suitcases without getting your gloves dirty. Sure, you might have to crouch down a bit for taller loads, but hey, in the concept world it's just an opportunity to practice yoga. Logic? He's on a break while we enjoy this technological poetry.
Interior: Like a dream cockpit, with a bamboo touch
Step inside the Lexus LS Coupe and you feel like you’re in a digital temple: a two-tiered dashboard with giant screens, where driver and passenger share the view like a couple at a romantic dinner in front of Netflix. In the back? Individual thrones with vertical mega-screens on the backs of the front seats – ideal for those who want to travel in their own private cinema. Bamboo details add a Zen touch, and the blue driver’s seat screams “I’m the boss”, while the cream passenger seats whisper “relax”. There’s no steering wheel – it’s replaced by a yoke, like in an airplane or some Tesla dream car, but Lexus has refined it with natural charm. Buttons? Almost extinct, except for the ones for the windows, which have apparently hidden in the corner of the passenger seat – an irony in the age of screens, where we still need analogue for a breath of fresh air.
Marketing Symphony: A Car That Combines Opposites
Lexus describes it as “the answer to the desire for the best of all worlds” – a balance of contradictions where the fun is equal for the driver and the passengers. Which is basically a diplomatic way of saying: “We don’t know what an LS is anymore, but this is awesome.” From a sedan to an SUV with minivan genes – marketing poetry that reminds us that in the automotive world, anything is possible, if you just have enough confidence.
Conclusion: Will the LS family become a new legend?
It's not yet clear whether this concept will ever hit the road, but it seems Lexus is building an entire LS empire with different forms. Let's just hope they don't forget the original sedan from 1989, the icon that started it all. This LS Coupe Concept is like fusion cuisine: an SUV with the soul of a coupe, an electric heart, and a touch of madness - it sounds strange, but the taste is unforgettable. In an era when cars are becoming more like smartphones on wheels, it's precisely that audacity that excites us!
