Competing companies are constantly competing for the consumer's attention - in the desire for greater profits, they also use techniques that are not something to be proud of in public.
Marketing experts they are creative people who strive to invent a lot tricks, with which they attract consumers – and they thrive on it for good understanding of our behavior and reading our minds.
So in what ways do companies try to fool us? It's all based on making promises, which are not implemented by product manufacturers - they deceive us with larger packages, which actually do not contain a larger amount of products than in smaller ones, with inscriptions in small print, seductive packaging...
We present you in the gallery tricks, with which traders fool you again and again. Every one of us has already fallen for one of them.
Gallery: tricks you fall for
16. You can't believe it.
15. The longest sausages in the world!
14. Lots of booze!
13. The product is said to be 2 times larger than its predecessor, but it is clearly not true.
12. The inscription 100 % degradable does not apply to the packaging.
11. This is not natural fruit juice!
10. An optical illusion convinces us that there are more products in the package.
9. They promise that their products have become bigger, even though this is not true.
8. The labels are placed on the top of the packaging, because that way we cannot notice that it is half empty.
7. They form large packages that do not fill them.
6. The consumer is attracted by the seductive appearance of the product, which hides little inside.
5. Big bags contain the same amount of food but cost more.
4. They transform advertisements into penalties for illegal parking.
3. Even before we find the right button to upload content, we click on several fake ones.
2. They fool us with false labels.
1. The conditions under which the offer can be used are written in the fine print.