It is already the case that unusual things attract attention, and everyone is aware of this in advertising. The moderate fishing organization "FishLove" has brought the animal and human worlds together in a very special way. And so for years with the same story, he has been causing a lot of publicity.
It's true! We've seen goals many times before celebrities and celebrities, to hug various domestic animals. Rarely, however, does this kind of aesthetic photography exceed the value of kitsch. The French photographer managed this excess again this year Denis Rourve, who developed an extremely eye-catching advertising campaign that appeals to moderate fishing. Organization FishLove this year too, it garnered a lot of publicity.
The combination of the aesthetics of the human body and fish of one and another species, as well as the details, provide an aesthetic experience of grace of both species. The monsters of the deep become mystical fairy creatures and create a remarkable contrast. It is this contrast that should raise the observer's awareness of how important it is to preserve the oceans for future generations.
Organization "FishLove” explains the motive for this kind of action with the words: "The global ecosystem of the seas will collapse sooner than in one generation, action is necessary today and not tomorrow!"
Are you curious to see what this unusual campaign looks like through the eyes of three different photographers?! Check photo galleries 2013, 2012 and 2011.
More information about the organization:FishLove
