As you probably know, McDonald's straws are slightly wider than regular ones, which is no coincidence, as this brings out a fuller taste. But not in the case of the new Double Chocolate Mint Milkshake. That's why McDonald's hired engineers to develop a straw that would deliver both flavors to the palate in the right ratio at the same time. And the revolutionary STRAW was born. But even more than this, it impresses the way in which they went about presenting the innovative straw, with which McDonald's is more than obviously making fun of Apple.
McDonald's he presented the revolutionary STRAW straw (abbreviation for Suction Tube for Reverse Axial Withdrawal), which enables tasting two separate flavors at the same time. McDonald's was 'forced' into the development of the straw by their new double layer Shamrock Shake milkshake.
And because McDonald's leaves nothing to chance, were hired for development engineers (NK Labs), and another company helped in its creation JACE Design. The hooked straw is designed to create the right combination of flavors, in this case mints and chocolates, which form the mentioned drink.
READ MORE: Why does Coca-Cola at McDonald's taste better than bought elsewhere?
McDonald's will only manufacture 2000 of such straws with holes, which are already available at selected McDonald's restaurants.
Although it all seems like a hoax (including the demo video and the event modeled after Apple's September gala event), and a straw it's not a joke, which you can also check in the video above.
Gallery - McDonald's revolutionary STRAW:
More information:
mcdonalds.si