The Pioneer Centre Seconds Sunny-Side Up is a watch that doesn't like to be serious. With its yellow fumé dial in the style of a sunny yolk and a white rubber strap reminiscent of egg white, this Moser work of art is not only technically perfect – it's also fun, unique and completely unexpected.
Have you ever looked? your watch and wanted scrambled eggs? No? Well, now you will. Moser & Cie., known for its playful approach to luxury watchmaking, presents the Pioneer Centre Seconds Sunny-Side Up model, which is at once a statement, a joke, and a piece of serious (seriously expensive) technology. Pioneer Center Seconds Sunny-Side Up is a watch that was created not out of the need to accurately measure time – but out of the desire to smile.
Pioneer Center Seconds Sunny-Side Up design: Eggs on the eye, please
At first glance, you could swear this is an advertisement for a hotel breakfast. The yellow fumé dial – sun-kissed and deeply colored – is reminiscent of a perfectly baked egg yolk. The white rubber strap? Pure egg white. Together, they create a contrast that is at once retro, pop-art and completely unique. This is not a watch for everyone. This is a watch for those who appreciate Swiss precision with a touch of Swiss self-irony.
Technique: When the yolk is ticking
Beneath the Pioneer Centre Seconds Sunny-Side Up’s playful exterior lies a serious mechanism. The HMC 201 calibre is a fully in-house automatic movement that gives watchmakers at Moser complete control over quality. The 40mm steel case ensures robustness, while the centrally-mounted seconds hand elegantly circles the “yolk” as if it were trying to turn it.
Message: Carpe diem, served with toast
The Pioneer Centre Seconds Sunny-Side Up is not just a watch. It's a manifesto. A reminder that life is too short for boring accessories. Why wear a black watch when you can wear breakfast? With this model, Moser proves once again that luxury doesn't have to be serious - sometimes the most prestigious is what makes you smile.
Conclusion: The Pioneer Centre Seconds Sunny-Side Up is a watch that puts you in a good mood – every day
The Pioneer Centre Seconds Sunny-Side Up is not just a technological marvel and a design marvel. It's proof that even Swiss precision can enjoy brunch from time to time. Price 14,500 CHF? More expensive than brunch, but much more lasting satisfaction.
