Samsung has laid the foundation for a mobile future where technology adapts to you with the new Galaxy S25 series. With advanced UI agents, powerful processing, and an environmentally friendly design, these phones redefine what it means to be a smartphone.
A new one Galaxy S25 series – with the Galaxy S25, Galaxy S25+ and Galaxy S25 Ultra – represents the first step in Samsung’s vision to transform how users interact with the world around them. Thanks to multimodal UI agents and One UI 7, phones now understand your needs and context better than ever before – much like a personal assistant. The more you use your phone, the better it gets to know you and adapts to your needs.
Z Galaxy S25 series, the simple functions we know are transformed into true masterpieces of user experience. One of the most useful innovations is Circle to Search – a feature that lets you take advantage of everything on your screen with a single tap. Simply circle images, text, addresses, phone numbers, email addresses or URLs and choose the next action: call, send a message, translate text or visit a website.
But Samsung has gone even further. The feature now supports contextual understanding, which means it recognizes the content of an image or text and offers smart suggestions. For example, when looking at a restaurant menu image, it will suggest a translation or finding a place on a map, and when looking at an event, it will offer the option adding to calendar.
Galaxy S25 series with innovative function Now Bar It completely changes your user experience. The Now Bar is a smart toolbar that gives you quick access to your favorite apps, features, and shortcuts – all right from the lock screen or from within any app.
Imagine receiving a message while you're browsing the web - with the Now Bar, you can open the keyboard with one tap for a quick reply or switch to an app for a video call without interruption. The Now Bar is not just a shortcut, it's a personalized tool that adapts to your needs. your habitsFrequently used features like camera, notes or calendar are always available without additional searching.
These are features you may have already used, but Samsung in the Galaxy S25 series, they have been given a major upgrade – faster performance, greater accuracy and seamless integration with the apps you already use. Switching between apps is a thing of the past, as Galaxy S25 It puts all the features at your fingertips – intuitive, fast and ready for your every move.
Galaxy AI: A mind powered by the power of Snapdragon
The core technological innovations of the Galaxy S25 series are based on the processor Snapdragon® 8 Elite for Galaxy, which is the first custom chip of its kind. Its 40 % more powerful NPU powers the functions Galaxy AI, such as:
- Writing Assistant: Helps you write flawless texts, translate or edit longer messages.
- Photo Assist: Automatically optimizes photos – from composition to removing distracting background elements.
- Drawing Assist: Create drawings and designs, even if you are not a natural talent for art.
Gemini AI, built into the Galaxy S25, allows for seamless integration with apps like Spotify, Google Calendar, and more. For example, ask Gemini when your favorite sports team is playing and the schedule will be added directly to your calendar. For the first time, there is multimodality, allowing the smartphone to communicate with your phone's apps, becoming your indispensable assistant.
One of the most impressive features of the new Galaxy S25 series is the advanced natural language understanding (NLU) powered by Galaxy AI. Your phone now understands what you say just like a human would—without complicated commands or detailed instructions.
Instead of browsing menus, simply ask: “Show me photos from Paris last summer”, and the Galaxy S25 will open a gallery with the corresponding images. Or you can say: “When is my favorite team playing?”, and your phone will immediately display the match schedule and allow you to add the event to your calendar with one tap.
Galaxy AI not only understands words, but also understands contextThis means you may be wondering: “Where is that Italian restaurant we went to last month?”, and your phone will recognize what you're referring to - without the need for additional information.
This functionality is particularly useful when writing and editing texts. With the function Writing Assistant Galaxy AI helps you craft better messages, suggests improvements, and even checks for grammar errors. If you write in multiple languages, the AI recognizes which language you're writing in and seamlessly adjusts translations or vocabulary.
Galaxy AI’s natural language understanding isn’t just a feature—it’s a whole new way to interact with your phone. It makes it easier to communicate, organize, and find information, all while working quickly, accurately, and intuitively. Your Galaxy S25 becomes more than just a smartphone, it’s a personal assistant that truly understands you.
Security that protects you – intelligence that stays on your side
The Galaxy S25 series brings a new level of security that protects you from the most advanced threats of today's digital world. With technology post-quantum cryptography your data is also safe from the future challenges of quantum computing, providing protection that exceeds today's standards.
At the heart of this security are advanced systems Knox Vault and technology Personal Data Engine, ensuring that your personal data stays where it belongs – on your device. The Galaxy S25 acts as a completely independent intelligent unit, with data processing performed directly on the phone, without unnecessary dependence on the cloud.
This means your phone analyzes and personalizes your experience, from in-app recommendations to smart suggestions, without your private information ever leaving your device. For example, when Galaxy AI understands your usage patterns, such as your most used apps, favorite contacts, or the way you interact with your device, all of that data is processed locally. Your phone becomes your personal AI device—smart, autonomous, and completely secure.
Knox Vault protects your most sensitive data, like passwords, biometrics, and payment information, with a special encryption key stored in an isolated environment, independent of the rest of your device. This multi-layered protection ensures that your data remains private, even if your device is physically compromised.
A camera that thinks for you
The Galaxy S25 Ultra is designed for those who want the ultimate in mobile photography. Its 200MP wide-angle camera captures incredible detail, while the upgraded 50 MP ultra wide angle camera opens up new dimensions of creativity. Recording in 10-bit HDR is now the default, delivering richer colors and realistic depth – even in low light.
Plus, night shots have never been clearer. The Galaxy S25 Ultra analyzes motion and time, allowing for sharper photos and smoother nighttime videos. For content creators, the feature Audio Eraser removes distracting sounds from videos while giving you Expert RAW enables professional photo editing with the Virtual Aperture function. UI recognizes the scene and suggests the best composition, lighting adjustments and color balance, while Scene Optimizer automatically adjusts camera settings – from sunsets to night skies. When you find yourself in low-light conditions, Super Night Mode By analyzing the environment and reducing noise, it solves the problem by preserving details and natural colors even in low light.
If you are recording dynamic moments, such as a child's playground or a concert, the Video Tracking AI enables smooth tracking of moving objects, while Auto Framing adjusts the frame to keep all faces in focus – ideal for group shots and video calls.
For complete content customization, here is more Generative Edit AI, which lets you remove distracting elements from photos or videos and add new backgrounds or objects. If you're recording an event or interview, Audio Zoom ensures that the sound is always clear by amplifying the sound from a specific source.
Design of the future with a focus on sustainability
The Galaxy S25 series is not only technologically advanced, but also environmentally friendly. The metal frames of the phones contain recycled aluminum, and the batteries contain 50 % of recycled cobalt. The Galaxy S25 Ultra is made with a material Gorilla Armor 2, which offers even better protection against bumps and scratches.
The colors are also gorgeous: from a subdued navy blue to a bold silver shadow, the Galaxy S25 series is designed for those who want their phone to stand out.
Conclusion: Why wait? Join the future today!
The Samsung Galaxy S25 series combines advanced technology, ease of use and stunning design. With a powerful Snapdragon® 8 Elite processor, AI that understands you and top-notch cameras, this is a phone that doesn't follow trends - it sets them.
Pre-order your Galaxy S25 today and discover the future of technology. Click here for more information and ensure you're among the first to own a phone that won't just keep up with you - but stay one step ahead of you.
The article was made possible Samsung Slovenia.
