Swiss chocolate Toblerone is no longer as you know it! It has recently changed its signature shape and people are furious because it not only looks weird but also looks like a cheap fake. The distance between the triangles, for which Tobleron's father, the Bernese chocolatier Theodor Tobler, found inspiration in the Swiss Alpine mountain, the Matterhorn mountain (which is also on the logo), is much larger than until now, when the chocolate tops were kneaded like sardines, now but it's like a squeamish grandmother, because between them there is a kilometer-long 'valley'.
Chocolate Toblerones, which is sold in Great Britain, has changed shape and the British are as furious as a lynx. Spacing between triangles, which symbolize the mountain Matterhorn, is now much larger, as they were used to.
At the company Mondelez International, which owns the Toblerone brand, explain that it is about savings measure. With larger gaps, they significantly reduced the weight of the chocolate and the amount of ingredients needed for it, and as a result manufacturing costs.
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"Like many other companies, we ourselves are facing higher prices for many ingredients," the void that gaped between the triangles, the owner justifies, continuing that in the desire "to ensure that Toblerone continues to be on the shelves, that affordable and to keep characteristic triangular shape, we had to reduce the weight of two products.” The 400-gram island Toblerone thus lost weight by 40 grams 360 grams, and the 170-gram one for 20 na 150 grams.
Buyers are far from thrilled with the move and most are wondering, why didn't they just shorten the chocolate that much, instead of becoming "squeamish" and downright weird. Some have said it works like cheap fake. The change comes at a time when many food brands have announced price increases for their products due to the fall in the value of the pound, which is the result of Great Britain's decision to leave the European Union, and Mondelez International denied that the gap between the triangles, which is greater than the gap between the incisors of the singer Madonna, it is not a result of Brexit.
READ MORE: Recipe: homemade Toblerone chocolate
It's Toblerone chocolate in 1908 created Theodore Tobler, and the name is a combination of his last name and an Italian confection made of honey, chopped almonds and egg white snow called torrone. And another interesting thing. In the logo, which is represented by the Matterhorn mountain (according to another interpretation, Tobler got the idea for the image with Parisian cabaret dancers, who stood in a pyramid during the dance point), is skillful the hidden bear, symbol of the city of Bern, where chocolate was born.
