A slogan can be a key communication tool between a company and a customer. A slogan can be a hen that lays golden eggs, but it can also be a user. Probably the most evergreen Slovenian advertising slogan is "Slovenia, my country", which was created in the 80s of the last century, or Fructal's "In cooperation with nature", but when we think globally, most of you probably launched "Just do it" by Nike. Check below for other famous slogans of all time that have influenced our lives.
Slogan is one of the most important factors in building a brand, as it greatly contributes to the visibility of the company. It has to be simple, imaginative and with a message that we can identify with. Some advertising slogans have become famous precisely because of following these golden rules, and when we hear them, we can immediately associate them with the corresponding brand. It's hard to stand out in such strong competition, but the slogans from the sequel managed to do it. More, they changed the way we think and how we approach things in life.
READ MORE: Honest Slogans: If advertising slogans spoke the truth...
Are you curious about the story behind a motivational advertising slogan? "Just do it" (hint: nothing pleasant), "Diamonds are forever" ("A diamond is forever", De Beers) and other most famous slogans of all time, which are more than just slogans? Find out all this in the attached clip.
