Founded by Kevin Plank in 1996, Under Armor has established itself as a prominent player in the sports equipment market in recent years. This time, it impresses with HOVR technology, with which it intends to compete with Nike's React and Adidas' Bounce.
HOVR is an Under Armor patent that was developed in collaboration with the company Dow Chemical. Running shoes UA HOVR Phantom Connected are the first to have this high-tech foam. The HOVR works in conjunction with the porous material, which allows for maximum utilization of the returned energy. The model is designed to evoke a feeling of weightlessness in the user.
Sneakers will also be available with Record sensor, built into the inside of the shoe. This will give us access to various running statistics, such as step length, rhythm and speed of running, and distance covered. We will be able to view the data in the smartphone application MapMyRun, which is available in online stores AppStore and Google Play.
There will be a charge for the UA HOVR Phantom Connected model 168.71 euros. The slippers are considered very resistant, so you can use them for a long time.
Gallery - Under Armor HOVR Phantom Connected
More information:
underarmour.com