Cities can increasingly be seen as brands, at least those that attract tourists. Just as at the level of products and services, the battle for "customers" that cities invite into their bosoms is also taking place at the level of cities. A logo that visually represents a company/organization is one of the most important factors in creating recognition. Graphic designer Raluuca Popescu imagined what city logos would be like if they were seen as brands.
What would they be like city logos, if it was this one brand? This is what a traveler, enthusiastic photographer and graphic designer asked himself Raluac Popescu and created an interesting series that grew out of the idea of how to visually represent a city through a name.
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Z word games the following logos were created.
City logos – if cities were brands:
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