Big brands often bet on various collaborations from which they draw synergies. And that's why we were interested in why some of the biggest brands in the world are betting on cooperation with this company.
German "a giant” in the segment of prestige and quality Porsche and Leica. A global giant Microsoft and Swarovski. One of the best footballers in the world Lewandowski. All of them have decided to work with one of the fastest growing technology brands in recent years - Huawei.
It has taken some huge steps forward on the European market in recent years. It climbed to second place in terms of the number of phones sold, proving that it has taken the right paths to reach users. He also managed to connect big names in industry and sports.
Huawei presented in mid-October the new line of Mate phones, with which he won many awards and recognitions. Along with the unveiling of new exceptional phones, Huawei revealed a number of interesting collaborations with brands that confirm its significant upward trajectory.
Cooperation with Leica enables exceptional achievements in the field of smartphone photography
Huawei provided an innovative way to enter the European market. From the very beginning, he chooses partners who help him strengthen his reputation among target users. One of the most high-profile collaborations is with the German company Leica, which already signed the fourth generation of cameras on Huawei phones: Huawei P9, Huawei P10, Mate 9 and the most recent Mate 10 Pro.
Huawei is in collaboration with Leica designed a dual camera for Huawei Mate 10 and Mate 10 Pro. The camera combines 12MP large color (RGB) ter 20MP a large monochrome (B&W) sensor, optical stabilization (OIS), the world's widest aperture at f/1.6, and artificial intelligence-based bokeh (blurred background) and digital zoom. The new real-time recognition of the scene and objects is based on artificial intelligence and enables automatic selection of camera settings, which with the help of advanced zoom and motion detection with artificial intelligence brings cleaner portraits and sharper objects in the photo.
Porsche Design is a slightly redesigned Mate 10 Pro
The difference between Huawei Mate 10 PRO and Porsche Design it has a different look on the back, which is made of glass and diamonds and additionally bears the Porsche logo.
The slightly improved version brings 6 GB of RAM working memory and 256 GB of non-expandable memory. This model has attracted a lot of interest on the market, despite the price of almost 1,400 euros. It is not available in Slovenia, but you may be impressed by its brother Huawei Mate 10 Pro, which is not far behind in terms of specifications.
Already today, but especially in the future – devices with artificial intelligence
"At the beginning of the year, Huawei set a vision for the future of mobile devices. At the core was artificial intelligence, and with it the beginning of an exciting new era," said Richard Yu, CEO of Huawei Business Consumer Group. “Delivering on the promise of artificial intelligence, the new Mate series brings the future, brilliantly designed to enrich your lives. It is exactly what you wanted.”
Thanks to new AI devices like the Huawei Mate 10 Pro, the mobile industry is at the beginning of a new era where artificial intelligence will transform our interactions with mobile technology.
Huawei's ultimate weapon – Huawei Mate 10 Pro
The Mate 10 Pro has a built-in 4,000 mAh high-density battery. The battery is enabled by Huawei's fast charging technology QuickCharge, which has a certificate TÜV Safety. It is a smart battery management that understands the user's behavior and manages the resources intelligently, thus extending the autonomy of the battery. In addition, the fast charging solution (from 1 % to 20 % in 10 minutes; from 1 % to 58 % in 30 minutes) is the first to boast certificate TÜV Fast-Charge Safety, which ensures safe charging.
You can connect the Mate 10 Pro to a computer display and turn it into a computer.
Huawei Mate 10 and Mate 10 Pro are coming to the market with Huawei's new EMUI 8.0, which is based on Android 8.0. Among the features stand out: Smart Screen, which allows two applications to run on the screen at the same time, and support for a full desktop experience by either mirroring or extending the smartphone screen, keeping all private notifications, calls and messages private.
More information:
huawei.si
