Unusual collaborations between streetwear and designer fashion brands have become commonplace. This time Ye (Kanye West) brings something completely different. He combined his design powers with Gap and Balenciaga.
Kanye West, Ye for short, is controversial rapper, producer, designer, fashion mogul, showman and trendsetter. He started his music career in 1996, when he started collaborating with many rappers. Last year he released the most anticipated album of the year Donda. In addition to his musical success, he managed to build a fashion empire in his original style.
Ye's new era began in 2020 when the rapper signed a ten-year deal with Gap, a brand known for its denim pieces.
A new collaboration with an official name Yeezy Gap Engineered by Balenciaga will drive many people crazy. This will represent the aesthetics of urban minimalism, the sensibility of mass culture, fashion that will have a special design value.
Collection Yeezy Gap Engineered by Balenciaga is expected to be released worldwide in June, followed by a second collection that will be released in late 2022.