Najboljši sosed vabi: Sodelujete pri soustvarjanju novega oglasa Vključite domišljijo in izvirnost ter se pri tem zabavajte – Najboljšim nagrade Med 10. in 30. oktobrom poteka nagradni natečaj Koraki, ki so ga v Mercatorju pripravili z željo, da v oblikovanje ...
The best neighbor invites you: You are participating in the co-creation of a new ad
Use your imagination and originality and have fun doing it – Prizes for the best
The Steps award competition is taking place between 10 and 30 October. Mercator has prepared it with the desire to involve customers in Mercator stores in shaping its image, as they are practically at every step with a wide range of products. Anyone with imaginative ideas and a bit of directorial flair can participate in the competition, and Mercator is thus giving a unique opportunity to those who want to co-create the first television commercial, created in collaboration with everyone who knows how to turn their ideas into a good shot.
The Koraki competition takes place on the website koraki.mercator.si, on Facebook and in the Mercator korki mobile application for Android and iOS. Anyone who wants to participate in the competition can post their recording of physical steps on any of the listed entry points and check how other creators have presented and recorded their steps. Everyone can create and upload multiple recordings, but only one recording from each creator will potentially be selected as the winner.
For all those who want to participate in the competition, detailed instructions are also published on the website koraki.mercator.si, which serve as a guide for recording the steps. When recording according to an individual scenario, we give the participants complete freedom, as we can't wait to see the contributions with a great deal of imagination and originality, and we especially want you to have a lot of fun while creating the recordings. The advertisement, which will be broadcast on television screens for the first time in November, will include the best recordings, which will be selected by an expert jury based on the appropriateness of the scenario. As a treat, the best ones will also receive a prize.
The competition thus offers the opportunity to everyone with imaginative ideas and a passion for creativity to contribute to the design of a television commercial and contribute to shaping Mercator's new image.
More detailed information about the competition, terms and conditions of participation and scenarios are available on the website. steps.mercator.si.
