On a recent investor call, Elon Musk hinted at something that could shake up the European midsize car market: Tesla's new models will be similar to existing models, but more tailored to different needs. This means we can expect the Tesla 3 Tourer, a seven-seater, and even an affordable hatchback.
What did he reveal on the April earnings call? At the presentation of the business results for the first quarter of 2025, which took place on April 22, the management Tesla emphasized that the upcoming models will be “relatively similar to existing vehicles.” Although these were not concrete predictions, investors and automotive analysts immediately smelled a new strategy – diversifying existing platforms into new body styles. We can expect the Tesla 3 Tourer.
According to many analysts, we can expect:
- wagon version of the Model 3 – Tesla 3 Tourer, aimed primarily at European buyers looking for more luggage space without sacrificing aerodynamics,
- seven-seat version of the Model Y, which would fill the gap between the existing Model Y and Model X,
- and brand new compact model, which will compete in size with the Volkswagen Golf – and at a much more affordable price than current models.
New model: Tesla 2 or Tesla Q for 35,000 euros?
One of the most interesting hints is the arrival of a new, affordable model, likely to be based on the platform Model 3, but with smaller dimensions and a different concept. There is talk of a hatchback the size of a Golf – a model that would open up Tesla's world to a wider range of buyers. Mainly because the price would drop below 30,000 euros with subsidies, or the price of competing conventional cars.
The price of the new entry-level model is expected to be around 34,990 euros, which is significantly less than the current starting price of the Model 3 (in Slovenia it starts at approximately 39,900 euros). This would put Tesla in direct competition with electric models such as:
- Volkswagen ID.3,
- Renault Megane E-Tech,
- MG4 Electric,
Europe will be a key target – Tesla 3 Tourer and Tesla 2
The European market, where estate cars, hatchbacks and compact MPVs are traditionally extremely popular, is likely to be the main target region for these new models. Germany, Scandinavia and the UK in particular are known for their high number of estate car sales, while the seven-seater market is particularly strong among families.
If Tesla does indeed introduce a station wagon, it could spell the end of the dominance of models like the Volkswagen Passat Variant, Peugeot 508 SW and Škoda Superb Combi – especially if Tesla offers standard features like autopilot, a large screen and a fast charging system. FSD is scheduled for June 2025 in the US as a driverless service.
Why is this move so important?
The strategy of model diversification is logical and long-awaited. Tesla is moving away from model exclusivity and opening up to the mass market. This will help the company cope with competition from China (BYD, Nio) and Europe (Volkswagen, Renault), while also expanding its presence in segments where it has not been present until now.
With a new model under 35,000 euros, Tesla would essentially redefine the term "people's electric car", something the Model 3 once attempted, but failed to do (due to higher prices).
Conclusion: the model offensive is beginning
To sum up: Tesla is clearly preparing for a new era in which its vehicles will become even more accessible, practical and tailored to European needs. A station wagon, a seven-seater and a compact hatchback are more than just rumors - they are logical steps that can further increase Tesla's dominance in the field of e-mobility.
We are still waiting for official confirmations, but the signals are clear: Tesla makes vehicles for everyone – not just tech enthusiasts, but also families, adventurers, and everyday users.