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YouTube opens the door to play: Youtube Playables for all users

Youtube Playables
Photo: envato elements

YouTube is venturing into new territory, strengthening its role in the world of digital entertainment. With the launch of YouTube Playables, now available to all users regardless of subscription status, YouTube offers more than 75 games that you can play directly on the platform.

The games are available through the YouTube website or through the Android and iOS apps. In the side menu, look for the Youtube Playables tab , where you can choose from a wide variety of games - from brain games like chess and crosswords to popular casual mobile games like Angry Birds Showdown!, Trivia Crack and Cut the Rope. Players can save progress and track their best scores, allowing for even more immersive gameplay.

From exclusive to universal accessibility

YouTube started its gaming journey last year when it offered YouTube Playables only to YouTube Premium subscribers. This initial phase involved fewer games and only lasted for a limited period until March this year. But now Playables is expanding to all users, meaning that anyone can enjoy the games without having to pay a subscription.

Trends in digital entertainment

Offering casual games has become a popular way for tech companies to attract or retain their users. LinkedIn recently launched its collection of games, which are said to be pretty fun, while The New York Times, Hearst, and even Netflix have added games as part of their regular services. Even Google's experiment with gaming, Google Stadia, has left its mark on the market despite its swift closure.

YouTube as a new gaming platform

Playables brings a new wave of opportunities for YouTube, becoming more than just a video platform. With this move, YouTube not only enriches the user experience, but also strengthens its presence in the world of digital entertainment. YouTube games are now within reach of all users, making every moment spent on the platform even more fun and interactive.

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