Fujifilm X100VI: The TikTok sensation gets an upgrade

Fujifilm and its legend

Fujifilm X100VI
Photo: Fujifilm
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Fujifilm has unveiled the successor to its TikTok star, the X100V. The new X100VI promises improvements that will satisfy even the most demanding photographers, despite the higher price and the shift of production to China. The predecessor was so popular that it fetched 2x the price of a used new one on Ebay, which was sold out.

Fujifilm X100VI at first glance it may look the same as its predecessor, but under the hood hides improvements that make it even more versatile. With a 40 million pixel sensor and in-body image stabilization, the X100VI is ready for all photographic challenges. However, some specifications remain the same, such as the UHS-1 SD card slot and battery from the X100V model, meaning an additional purchase of a spare battery may be necessary for longer photography trips.

Fujifilm X100VI
Photo: Fujifilm

But Fujifilm didn't just update the hardware. The Fujifilm X100VI is powered by the latest X-Processor 5, which makes the camera "almost" twice as fast as the Fujifilm X100V. Improved autofocus and 20 Fujifilm film simulations, including the exclusive Reala Ace, promise to make your photos stand out.


The new @FUJIFILM X/GFX USA x100vi is a game changer 🔥 . . . . #fujifilm #fujifilmx100vi #cameragear

♬ original sound – Kostas Garcia

As for the manufacture, Fujifilm X100VI it maintains a robust aluminum body known for its impact resistance. However, for true weatherproofing, you need an additional protective filter and ring, sold separately. Moving production to China might reduce the photographic "mystique" for some, but on the other hand, it allows Fujifilm to meet the high demand for this model.

Photo: Fujifilm

The Fujifilm X100VI will be available in silver or black and is expected to start shipping in early March. For Fujifilm's most loyal fans, there will also be an extremely limited edition camera engraved with the company's 1934 logo, priced 1,999 dollars.

If Fujifilm X100V showed, then the X100VI is sure to attract a lot of attention. With its manual settings and iconic Fujifilm color JPEGs, the X100VI offers freshness in a world dominated by automated smartphone photography. Stay tuned for more impressions of this promising model in the coming weeks.

  • The sensor that sees more than your ex on Instagram: The X100VI boasts 40 million pixels, which means you can capture the details in your photos better than ever before. Ideal for those who like to zoom in on their subjects without losing quality.
  • Image stabilization that even an elephant on a rope would envy: Built-in Image Stabilization (IBIS) provides up to six levels of stabilization, meaning fewer blurry photos even when those hands are shaking with excitement (or the cold).
  • A processor faster than your last date: With the latest X-Processor 5, the X100VI is almost twice as fast as its predecessor. This means faster action and less waiting as you try to capture that perfect moment.
  • Autofocus that detects your subject faster than you detect your phone when it rings: The improved autofocus system uses Fujifilm's latest subject detection algorithms for faster and more accurate focusing.
  • Movie simulations for days when you're feeling vintage: With 20 Fujifilm film simulations, including the exclusive Reala Ace, you can give your photos a unique touch without having to spend hours in photo editors.
  • A battery that lasts longer than your workout motivation: Although it uses the same battery as the X100V, it is always advisable to have a spare, especially if you plan to shoot all day.
  • Resilience that lasts more than your last relationship: The X100VI has a rugged aluminum chassis ready for adventure. For complete weather resistance, don't forget the additional protective filter and ring.
  • Connectivity because sharing is caring: Although not mentioned in the original description, such a camera would definitely include advanced connectivity options like Wi-Fi and Bluetooth for easy sharing of those memorable moments.

For Fujifilm X100VI 1,599.95 USD, the price in euros would be approx 1,475.94 EUR, probably more. For the limited edition Fujifilm X100VI with an MSRP of USD 1,999.95, the price in Euros would be approximately EUR 1,844.94.

Photo: Fujifilm

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