While the big three (Canon, Sony and Nikon) are fighting for primacy in the field of full sensor, Olympus has decided to fill the void with a professional camera of the micro four thirds system - the Olympus OM-D E-M1X.
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Olympus has been manufacturing a wide range of intuitive camera systems for over a century. And while the company announced earlier this year that it was selling its vaunted camera division, it looks like there's still some wind left in those sails! The brand revealed its latest project - the OM-D E-M10 Mark IV with the micro 4/3 system.
That no two snowflakes are the same is nothing new. But when we see them up close, they still surprise. Would you believe that their photos were not taken by a professional camera?
The surprise of this year's Photokina fair in Germany was the definite announcement of the Panasonic Lumix DMC-CM1 - a device that blurs the lines between a camera and a smartphone. We can say with certainty that it is among the favorites for the best "gadget" of the year.
Panasonic will soon send the Lumix GF8 camera to the market with a focus on and improvements to the functions for recording self-portraits or of selfies. The dust has not yet settled on the popularity of selfies, regardless of whether you yourself love taking them or hate them. In any case, the Panasonic Lumix GF8 is designed to make this process easier for you. But maybe you still love selfies.
Since its introduction in 2009, Panasonic's Lumix GH series has emerged as a camera for creators who need a balanced tool for excellent, clear photography while offering robust video performance. As the system has evolved over the years, so has its base of creators and believers in Lumix products, and so this brand is extremely present among video creators.
Panasonic's new Lumix GX9 camera is an improved version of the GX9 model. Compared to its predecessor, it is smaller and more powerful, but offers much more for the price.
The limits of human creativity will apparently never be defined, as new technologies and concepts come to market almost daily. Panono is a ball-shaped panoramic camera that captures a 360 degree image around you in the air.
A completely new photography battle that began to appear in the summer finally flared up at this year's Photokina 2018. On the world's biggest stage for everyone who still cares about classic photography, Canon and Nikon loudly promote their recently introduced new systems, Sony emphasizes its technological advantages, but there are still new challengers, the most high-profile of them being the twin trio Leica-Sigma- Panasonic. In our opinion, the most interesting camera that you can already hold in your hand is made by Fujifilm.
Why would a camera have a screen and a memory card? The Pixii Smart Camera has none of that. This is because when you press the shutter button, you will immediately receive a photo on your smartphone. Traditional and modern in one.
The portable Polaroid Go is your new partner in creativity.
Less than a decade ago, Polaroid was threatened with extinction. These iconic cameras could not compete with increasingly powerful smartphones, which promised a renaissance in the field of photography as well. But fortunately, it turned out differently, because a group of enthusiastic photographers and businessmen saved the company, and now, after nine years, they offer us a new old OneStep 2 camera.