2016 is slowly coming to an end, which means it's time to look back and check what marked the past year. Let's start with the ads. These are the most viral ads of 2016. We're sure you haven't seen them all.
The battle for the best Christmas ad is a well-established tradition on British soil. Companies from all over the world have come up with stunning Christmas ads, and this year's best will remind you once again why we need to protect our planet.
Cristiano Ronaldo is Kevin McAllister in Soundbar advert. Christmas is practically around the corner, which means that TV programs will soon be flooded with advertisements and films with festive content. Of course, even this year we will not be able to avoid the film Home Alone, which has become inextricably linked with Christmas. Even though we've all seen it at least a hundred times, we still haven't gotten tired of it. Just as we never got tired of Cristiano Ronaldo's plays and goals, but this time he changed the role of a footballer to the role of Kevin McAllister and filmed the Portuguese version of the movie Home Alone. It is a parody of the famous film from 1990, made for the MEO brand.
For the second year in a row, Pornhub's Christmas ad is unexpectedly touching. In the ad, adult films are presented as an antidote to loneliness during the holidays.
Tonight, Slovenian time, the 51st Super Bowl took place in Houston, the final of the American football league, which after an epic turnaround was won by the New England Patriots, who beat the Atlanta Falcons in overtime and became the NFL champions for the fifth time. During halftime, the audience was entertained for a quarter of an hour by Lady Gaga, who started her performance at the top of the stadium and then jumped into the depths (see video). The Super Bowl is traditionally accompanied by interesting advertisements. These are the best that viewers had the chance to see this year.
The Super Bowl is one of the most watched sporting events in the world. The only annual event that surpasses it in terms of viewership is the UEFA Champions League. The grand final of the NFL (National Football League) will be played on February 2, 2014 at MetLife Stadium in New Jersey. The Denver Broncos and Seattle Seahawks will fight for the Vince Lombardi Trophy.
"According to statistics, in the next 40 years we will: watch series for 520 days, watch TV for 6 years, spend 8 years on the Internet and stare at screens for 10 years. But how much time will we devote to the people who are most important to us?"
Christmas ads have become part of the culture. Every year, advertisers come up with complex and expensive ads that often inspire people or become the topic of conversation. But recently there has been a reversal. Some people don't think it's right that companies spend millions upon millions of euros to get an ad full of celebrities while ordinary people struggle to survive. This simple yet incredibly powerful production by Phil Beastall went viral precisely because of its message. Christmas is not a time for flashy corporatism, but a time for family and the best Christmas gift is the one with real meaning.
This ad was not shot by adidas and will not be used for their promotional purposes, although they should. The veritable masterpiece was filmed by German students Eugen Merher, and tells the story of an aging and emotionally numb marathon runner who lives in a retirement home until he discovers his old Adidas sneakers and feels a passion for life again.
H&M entrusted the shooting of its Christmas ad this year to film giant Wes Anderson, the director behind films such as The Grand Budapest Hotel, The Magnificent Tenenbaums, The Wonderful Fox and Life Under Water. It is a short film starring Oscar winner Adrien Brody.
The ad made by Samsung for the Indian audience is winning the hearts of people all over the world. If it doesn't touch you, you have a stone instead of a heart.
Viral ads are every advertiser's wet dream in the 21st century. The problem is that, due to the colorfulness and diversity of the landscape of social networks, there is no universal formula for them, and it is difficult to know with certainty what will really ignite people. Well, the following advertising agencies and brands have more than succeeded, as we present to you the ranking of the most viral ads of 2015 so far.