Are you interested in which cars are the ones that the owners keep the longest after buying a new vehicle and are extremely satisfied with them. These are cars that many people have had for 15 years or more!
Buying a new car is an important life event, as we spend a significant part of our savings on this complex product of the industry, or take on debt for the value of the vehicle. Company iseecars.com analyzed more than 660,000 cars from model years 1981 to 2005 that were on the used vehicle market in 2020 to find which car models are most likely to be kept by consumers for more than 15 years. Among the ten best models, Toyota has as many as seven, Honda two and Subaru one.
No wonder it's just about Japanese brands, as Japanese vehicles, especially Toyota and Honda, have proven time and time again their reliability and durability, attracting practical consumers who want vehicles that can be used for as long as possible. Drivers more often "stick" to cars that they know they can rely on and that do not require expensive maintenance. And this is exactly what the proverbial promises are made by brands that are known for their "elegantness" and durability. On the other hand, Japanese cars, like many brands from Japan, bet on design sustainability. This means that it is difficult to age them due to their unique style. This is why many models have been quite interesting and fresh in design for a long time.
6.1 percent of cars have had their first owner for an average of 15 years
In the automotive world, it is a real rarity to buy a 15-year-old used vehicle from the first owner. There are only 6.1 percent of them. This is also why it is surprising that the Toyota Prius raises this percentage to 13.7 percent, or the length of ownership factor as much as 2.2 times. Toyota Prius was very revolutionary as a model and attracted practical owners who bet on low ownership costs. In addition, it brought a lot of modern technologies, such as hybridization of the powertrain and thus low consumption. Among the cars that are available in Europe, we can highlight the Honda CR-V with 10.7 percent, or an ownership life factor of 1.8 times. Ter Subaru Forester with 9.8% of original owners at 15 years and a tenure factor of 1.6 times. Toyota Rav4, Hyundai Tucson and Subaru Outback. Among sports coupés, the legendary Mazda MX-5 is certainly the case.
The brands of cars that owners keep the longest are without particular surprise Toyota, Honda, Subaru, Acura and Mazda.
Of course, the research concerns global models available in various markets. But still, it provides a framework even in the specific Slovenian area.