Want to hear something positive? Ferrero is preparing to launch two new ice creams! Of course, these are ice creams that bear the flavors of the most popular Ferrero chocolates, namely Raffaello and Ferrero Rocher.
Probably the most popular Italian manufacturer Ferrero has released two new products for the European market - Ferrero Rocher and Raffaello flavored lights, and the first will be produced in two versions, with milk and dark chocolate. The ice creams have already been tested in France, Austria and Germany, and they plan to officially present and distribute them in Italy by the summer throughout Europe.
Raffaello and Ferrero Rocher lampsPhoto: Ferrero
Ice creams with the flavors of Ferrer's best-selling chocolates are designed in order to get rid of "seasonality" in the sales of their products. It is known that chocolate sales are weakest in the summer. In 2019, Ferrero bought the strongest Spanish Ice Cream Factory Comaker (ICFC). This allowed them to launch Kinder ice cream in the same year, which became an instant hit and showed that Ferrero brands have significant potential in the ice cream market.
