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Citroën C4 cactus: When the philosophy of a car brand becomes fun again

Do you still remember sleeper or gs? Cars that, somewhere in the past, meant different products of this brand. Yes, the French ones, whose gear levers were pushed out of the dashboard, the lights followed the front wheels, or the hydraulic suspension, which has been so popular in recent years. Design and technologies that have always been ahead of their time. Citroen wants to do just that with the C4 cactus. It wants to return to its core brand philosophy, which was innovation and difference, fun and provocative. Also affordability and the resulting cult status among the masses. It appeals to the young and the young at heart. It appeals to urbanites and those who want to be different. Citroen C4 cactus is above all a different product! And this is what Citroen has always tried to be.

Years ago, this kind of product would be as it is citroen C4 cactus, can only be admired as concept vehicle at one of the car showrooms. Today, in times when the market is increasingly difficult, it is necessary as car brand to go beyond conventional approaches and simply dare. At Citroën they did just that. They showed courage and sent a different car to the roads. One that aspires to the cult status of its predecessors. One that is light again sufficiently popular and thus accessible, so that it could carry the cult status of the car of generations and step into the big shoes of its legendary predecessors.

Cactus - I am Amsterdam

We met the cactus in Amsterdam. In a city that is somehow subtly and in many ways related to the brand itself. To paraphrase, it's about epigenetic memory brand, the birthplace of its founder, Mr Citroen, who founded the brand almost 100 years. It is a city that has identical character as the vehicle itself. Amsterdam is a cactus and cactus it is Amsterdam.

Cactus is an unconventional product from every point of view.
Cactus is an unconventional product from every point of view.

C4 cactus stepping into the shoes of his more serious brother of the C4 model and share a lot with him"techniques". But philosophy puts upside down. In the beginning, he is easier than his brother 200 kilograms. The weight of the cactus thus fell under 1000 kilograms, which definitely contributes to better driving dynamics and lower consumption. At Citroën they gave up classic rear window, which only open outwards and not downwards as in the classic custom. They also gave up the classic roof, which they replaced with ultralight glass roof, which is serial and did many other little things, so that in the end the number on the scale showed an enviable result for the car cactus dimensions.

In pictures and in real life, the car appears even slightly larger than the centimeters themselves indicate. In any case, its appearance is extremely urban. (C4 Cactus)
In pictures and in real life, the car appears even slightly larger than the centimeters themselves indicate. In any case, its appearance is extremely urban. (C4 Cactus)

This one it's not that small, or it turns out to be larger, since in its length is 4.16 meters but in this dimension it has "rich" wheelbase 2.6 meters, which means a lot of space for passengers in the cabin. Space in the interior, it is also obtained at the expense of a clean design, which renounces unnecessary accessories and thus establishes volume with simplicity. AirBag the passenger is thus not in the dashboard, but is installed for the first time into the roof above the passenger. In this way, the engineers were able to move the dashboard a little further inward and thereby gained space. Even for a huge drawer that reigns in the place where we usually find it airbag. There are a lot of cute little things, so you will be the door"slammed” with with a handle covered in leather, which acts as if it is from another time, but is nevertheless different enough to make this car gaining character.

The dashboard of the C4 catus is stripped of unnecessary kitsch and thus subtly adds volume to the room.
The dashboard of the C4 catus is stripped of unnecessary kitsch and thus subtly adds volume to the room.

A sense of space and breathability is what they paid the most attention to. So standard glass roof it adds a lot to the feeling clearance, and we should emphasize that it is one of the few with excellent thermal insulation.  Roof next to "clearance” and always excellent lux in the cabin, less weight of the car, since it is part weight loss program cactus.

Citroen C4 Cactus - An interestingly designed door handle that adds to the special character of this car.
Citroen C4 Cactus - An interestingly designed door handle that adds to the special character of this car.

By design C4 cactus also stands out because of the so-called "AirBumps", which are installed on the most sensitive parts of the vehicle, doors and bumpers, only prevent this visiting paint shops too often. Of course, this protection also represents an exceptional design detail, as it is part of the system multicolored vehicle combinations, where the buyer can combine the basic color with accessories. And thus create a vehicle to your taste.

The protective element - Airbump - made of thermoplastic polyurethane is installed on the doors and bumpers. The car is thus protected in the parts most exposed to damage.
The protective element - Airbump - made of thermoplastic polyurethane is installed on the doors and bumpers. The car is thus protected in the parts most exposed to damage.

With young and urban people in mind

It feels like it is Citroën wanted to create a vehicle that is to the taste of young people. A roof that enables dreamy stargazing in two, an interesting front bench, which with automatic transmission allows more "proximity” between driver and passenger. A modern info-tainment system with a high level of connectivity and “partiese". Thrifty and clean engines that enable extraordinary low consumption also from only 3.1 liters of diesel fuel further.

Citroen C4 Cactus - With young and urban buyers in mind.
Citroen C4 Cactus – With young and urban buyers in mind.

Special ownership systems and financing vehicles with the possibility of renting a vehicle with everyone included costs should help to significantly reduce the cost of ownership by approx 25 percent.

First feelings behind the wheel

They are positive, as all the test engines that we tested perform well on the vehicle. Because lower weight and relatively dynamic chassis, will satisfy a wide range of "driving" tastes. It is necessary to emphasize low consumption and thus green emissions. These can amount to only 82 g/km of CO2 per kilometer traveled in the diesel version. Most of the test time was spent in company 1.2 liter three-cylinder, who was guilty under the hood 110 horses that s "those who lost weight" cactus he didn't have much to do. In the suburban test round, he scored consumption of 5.5 liters, consisting of suburban roads, bypasses and strict adherence to restrictions. A result that is more than positive and we believe that there will not be a significant jump upwards for average drivers.

A smaller crossover and a city specialty

Cactus will be in company renault captur, nissan juka, Peugeot 2008 and Opel Mokka extremely well rocked a segment that was created some time ago. He enters into it more design, more technologies and on the other hand, it makes reasonable compromises in order to remain attractive in terms of price. It is an interesting alternative for all those who yearn for a certain degree of difference. Citroen C4 cactus you will be able to buy from 13.900 euros further already in the month of September, when it officially hits our roads.

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More information:
http://www.citroen.si/

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